Ad Operations (Programmatic)

Manhattan Tech Ventures; Kolkata District; On-site; INR 900,000 - 1,500,000; Full time

Job summary

Manhattan Tech Ventures is seeking an experienced Ad Operations professional to lead end-to-end programmatic campaigns across Display, Video, Native, and CTV.

You will manage large-scale buys on DV360 and The Trade Desk, optimize for ROI, and collaborate with Sales, Product, Engineering, and Data Science to deliver measurable outcomes.

Qualifications

• 3+ years of experience in Ad Operations / Programmatic
• Experience with advertisers, publishers, agencies, and ad networks
• Strong technical knowledge of ad-server integrations (tags, pixels, VAST/VPAID, MRAID)
• Ability to collaborate with Sales, Product, Engineering and Data Science to drive outcomes
• Experience with trafficking, advertiser account management, and campaign management

Responsibilities

• Drive end-to-end, performance-led programmatic campaigns across Display, Video, Native, and CTV
• Manage large-scale buys on DV360 and The Trade Desk; optimize to ROI/CPA/CTR goals
• Execute campaigns across Yahoo DSP, Adform, CM360 as required
• Own audience segmentation and first-party data activation
• Toubleshoot delivery issues, tracking gaps, SSP integrations, and ad-serving errors
• Act as primary operations stakeholder with Account Managers, Sales and Client Success
• Participate in client strategy discussions and provide tactical recommendations

Skills

Programmatic advertising

Ad operations

Campaign optimization

Cross-functional collaboration

Tools

DV360

The Trade Desk

Yahoo DSP

Adform

CM360

Job description

What You’ll Do

• Drive end-to-end, performance-led programmatic campaigns across Display, Video, Native, and CTV management.
• Manage large-scale buys on DV360 and The Trade Desk (TTD); optimize to ROI/CPA/CTR goals.
• Execute and optimize campaigns across Yahoo DSP, Adform, and Campaign Manager 360 (CM360) as required.
• Own audience segmentation, first-party data activation, and smart bidding strategies.
• Troubleshoot delivery issues, optimization escalations, tracking gaps, SSP integrations, and ad-serving errors to ensure flawless campaign execution.
• Act as the primary operations stakeholder with Account Managers, Sales, and Client Success teams to ensure campaign success.
• Participate in client strategy discussions; provide tactical recommendations and technical troubleshooting to drive performance.

What You Bring

• 3+ years of experience in Ad Operations / Programmatic (applications without this experience will not be considered).
• Hands‑on experience with DV360, TTD, Yahoo DSP, Adform, and CM360.
• Experience working with advertisers, publishers, agencies, and ad networks.
• Background covering ad trafficking, advertiser account management, and campaign management.
• Strong technical knowledge of ad‑server integrations including tags, floodlights/pixels, VAST/VPAID, MRAID, macros, viewability and fraud basics, discrepancy analysis.
• Ability to collaborate effectively with Sales, Product, Engineering, and Data Science teams to deliver measurable outcomes.

Nice to Have

• Exposure to brand safety and verification tools, data onboarding, clean rooms, and advanced measurement frameworks.