Ad Operations Lead – Programmatic (ORTB)

Xapads Media; Dadri; On-site; INR 1,200,000 - 1,800,000; Full time

Job summary

A leading digital advertising company in India is seeking an Ad Operations Lead – Programmatic to revolutionize media buying practices. The role entails overseeing programmatic execution, optimizing real-time bidding, and ensuring smooth coordination across teams. Candidates should have over 6 years of experience in handling Header Bidding and ORTB protocols as well as a proven track record in managing large-scale programmatic operations. This position offers competitive remuneration and a dynamic workload in a vibrant environment.

Qualifications

• 6+ years of experience with Header Bidding, ORTB protocol, RTB/PMP.
• Strong proficiency in monetisation strategies.
• Hands-on experience in integrating Supply Side Platforms.

Responsibilities

• Oversee integration via Header Bidding and ORTB.
• Manage DSP onboarding and daily operations.
• Audit publisher integrations for data integrity.

Skills

Monetising on prime SSPs

Header Bidding

ORTB protocol

Running infrastructure for CTV, Video, and Display

Onboarding Supply Side Platforms

Leadership in programmatic operations

Tools

PubMatic

BidSwitch

Appnexus

Rubicon

Pulsepoint

Freewheel

Job description

Ad Operations Lead – Programmatic (ORTB)

JOB/COMPANY SUMMARY: Born in India, built for the world — Xapads is a 19-year-strong programmatic force with offices in New York, London, Dubai, Singapore, Jakarta, and more. We’re not just present in global markets — we’re making waves. With our in-house platforms like Xerxes (Mobile 1st Performance DSP), Xaprio (Mobile & Web DSP) and Unwire (CTV DSP), we empower 200+ leading brands and agency partners including GroupM, Publicis, OMD, and Dentsu.

Our supply operations span across Banner, Native, Video, In-App, CTV, and Web — and we pride ourselves on quality, scale, and speed. Backed by deep integrations with top-tier publishers, OEMs and App Developers.

Recognized as a Great Place to Work for four consecutive years and ranked among the Top 100 Companies for Women, we believe in building not just careers, but legacies.

ABOUT THE JOB: Xapads Media is on a mission to change Old Media Buying Practices by bringing technology-based Digital Advertising. We are looking to bring this revolution by redefining the way ad operations are being managed across multiple digital ad platforms. We’re looking for a strategic yet hands‑on professional to join us as Lead – Programmatic Operations (ORTB). This role will own end-to-end programmatic execution, overseeing SSP/DSP integrations, optimizing real-time bidding performance, and ensuring seamless coordination between media buying and sales teams.

If you thrive at the intersection of tech, data, and revenue, this role is for you.

Job Responsibilities

• Take full ownership of Supply Integration via Header Bidding, ORTB protocol, and RTB/PMP to ensure seamless connectivity.
• Lead the onboarding of SSPs- assessing feasibility, generating Endpoints, Tags, and Feeds with accuracy and efficiency.
• Manage DSP onboarding by verifying compatibility, integration, and overseeing daily operations for key DSPs like PubMatic and BidSwitch.
• Oversee end-to-end Ad Operations and Publisher Account Management across CTV, Video, Display, and In-app channels.
• Regularly audit publisher integrations to ensure data integrity, monitoring fraud detection, fill rates, error resolution, and demand mapping.

Qualifications and Skills

• Should be well-versed in monetising on prime SSPs like GAM and Amazon’s UAM
• Minimum of 6+ years of solid experience with Header Bidding, ORTB protocol, RTB/PMP.
• Strong proficiency in running infrastructure for CTV, Video, and Display monetisation.
• Hands‑on experience onboarding Supply Side Platforms via ORTB feeds/endpoints with precision.
• Mandatory expertise with major platforms such as PubMatic, BidSwitch, Appnexus, Rubicon, Pulsepoint, or Freewheel.
• Proven track record of creating and running the infrastructure for running deals via major DSPs.
• Demonstrated leadership skills in managing large-scale programmatic operations with agility and vision.

How to Apply

To apply for this position, send an email to our careers mailbox ([e-mail]). In the email make sure to include your resume and any additional information you would feel relevant for this role.