Social Media Lead: Content, Campaigns & Growth

MiFinity Group; Dublin; Hybrid; EUR 40,000 - 55,000; Full time

Benefits offered by this job

Private Healthcare

Dental care

Free parking

Remote work allowance

Extra leave days

Study and exam leave

Pension with employer match

Job summary

MiFinity is seeking a hands-on Social Media Coordinator to own and grow our social channels across LinkedIn, Meta, X and emerging platforms. You will craft timely, relevant content, brief designers, and drive campaigns while monitoring performance and staying on-brand.

The role requires 3–5 years in social media for a brand or regulated industry. A data-driven, copy-focused mindset with experience in CapCut/Adobe Premiere is ideal.

Qualifications

• 3–5 years of experience managing social media for a brand or regulated industry.
• Strong copywriting skills with tone, voice, and platform nuance.
• Comfortable with LinkedIn, Meta, X; open to new platforms.
• Experience supporting paid social activity on Meta.
• Data-driven mindset; track performance and adjust.

Responsibilities

• Own and manage MiFinity's social media channels across platforms.
• Develop and execute a content calendar balancing brand, product updates, and engagement.
• Write, edit, and publish content in multiple formats.
• Brief designers or edit content to stay on-brand.
• Monitor performance and report on reach, engagement and growth.
• Identify trends and platform updates to seize opportunities.
• Support campaigns and product launches with social-first content strategies.
• Assist with coordination of paid social campaigns within budgets and guidelines.
• Manage community engagement and respond to comments.
• Ensure messaging remains accurate and compliant in a regulated environment.

Skills

Copywriting

Data-driven

Analytics tools

Time management

Team coordination

Tools

CapCut

Adobe Premiere

Job description

MiFinity is seeking a hands-on Social Media Coordinator to own and grow our social channels across LinkedIn, Meta, X and emerging platforms. You will craft timely, relevant content, brief designers, and drive campaigns while monitoring performance and staying on-brand.

The role requires 3–5 years in social media for a brand or regulated industry. A data-driven, copy-focused mindset with experience in CapCut/Adobe Premiere is ideal.