Digital Media Executive

Jobtailor; Dublin; On-site; EUR 45,000 - 70,000; Full time

Job summary

Jobtailor in Dublin, Ireland is seeking a performance-driven paid media specialist to build, activate and optimise campaigns across Paid Social and Display, with a focus on delivering measurable results and clear reporting.

You will support the delivery of full-funnel media plans, contribute to cross-channel strategies, collaborate with designers and agencies on creative testing and optimisation, and stay ahead of industry trends including AI-enabled formats.

Qualifications

• Experience in Paid Social, Display or Programmatic campaigns.
• Familiarity with Meta, Snap, TikTok, YouTube and DSPs/adservers.
• Strong analytical capability.
• Natural collaborator with strong communication.
• Curious and motivated, with interest in AI-enabled tech.
• Proactive, detail-oriented approach.

Responsibilities

• Build, activate, optimise and report on campaigns across Paid Social and Display.
• Support the delivery of full-funnel media plans.
• Contribute to channel plans that ladder up into wider marketing strategies.
• Support creative briefing, testing and optimisation with designers and agencies.
• Build and maintain strong working relationships with media partners.
• Support campaign measurement, reporting and insight generation.
• Stay close to industry innovation and emerging formats.

Skills

Analytical capability

Collaborative mindset

Communication skills

Curiosity

Motivation

Detail-oriented

Tools

Meta

Facebook Ads

Snap

TikTok

YouTube

DSPs

Ad servers

Job description

Responsibilities

• Build, activate, optimise and report on campaigns across Paid Social and Display
• Support the delivery of full-funnel media plans
• Contribute to channel plans that ladder up into wider marketing and performance strategies
• Support creative briefing, testing and optimisation in collaboration with designers and agencies
• Build and maintain strong working relationships with media partners
• Support campaign measurement, reporting and insight generation
• Stay close to industry innovation and emerging formats

Requirements

• Experience within a Paid Social, Display or Programmatic role
• Familiarity with platforms such as Meta, Snap, TikTok, YouTube, DSPs and adservers
• Strong analytical capability
• A naturally collaborative mindset
• Strong communication skills
• High levels of curiosity and motivation
• Interest in exploring how emerging technologies—including AI—can create value
• A proactive, detail-oriented approach

Soft Skills

• Detail-Oriented
• Curiosity
• Motivation