Social Creative Lead — Real-Performance Content & Ads

InDigital; Dublin; Hybrid; EUR 40,000 - 50,000; Full time

Benefits offered by this job

Hybrid work

25 days annual leave

Company pension

Quarterly bonus

MacBook & equipment

Job summary

InDigital is seeking a Social Creative to own the creative engine behind client content, from concepting and scripting to planning shoots and directing on site with our videographer. You’ll craft ideas that translate into ads and organic posts that drive real leads for real businesses across sectors like driving schools and solar installers.

You’ll work closely with our videographer and paid media manager, ensuring timely delivery and voice consistency for each client while using AI tools to

Qualifications

• 2+ years in social content, at an agency, in-house or freelance.
• Prove your ideas performed. Show us what you’ve made and what it did, in numbers.
• Strong writing: captions, hooks and scripts that sound like a person, not a brand.
• Ideas for ads as much as feeds. You know why a hook works, not just that it does.
• Organised and reliable: calendars kept, deadlines hit, nothing dropped.
• An active AI user. The ideas are yours, AI makes you faster.

Responsibilities

• Researching, concepting and scripting social content, for ads as much as for organic.
• Writing scripts, hooks, captions and ad copy in each client’s voice.
• Planning shoots: concepts, shot lists and one-page briefs for our videographer.
• Directing on site: running the plan, getting business owners comfortable on camera, grabbing phone content between setups.
• Reviewing edits, giving clear feedback, and keeping every cycle on schedule.
• Owning the organic side too: content calendars, scheduling and shipping everything across Instagram, Facebook and TikTok.
• Reading the numbers with our paid media manager and briefing the next round based on what performed.

Skills

Idea generation

Creative writing

Scriptwriting

Project coordination

Client-facing

AI tooling

Job description

InDigital is seeking a Social Creative to own the creative engine behind client content, from concepting and scripting to planning shoots and directing on site with our videographer. You’ll craft ideas that translate into ads and organic posts that drive real leads for real businesses across sectors like driving schools and solar installers.

You’ll work closely with our videographer and paid media manager, ensuring timely delivery and voice consistency for each client while using AI tools to