Senior Sales Executive – Audi

Connolly Motor Group; Ballyboe Glencar; On-site; EUR 45,000 - 65,000; Full time

Job summary

Connolly Motor Group is opening a new Audi Approved Car Dealership in Letterkenny, offering New and Approved Used Audi vehicles. We seek an experienced Senior Sales Executive to drive sales, manage the customer journey and establish the dealership as a premier destination in the Northwest.

The ideal candidate has a proven sales track record, excellent communication and negotiation skills, and a strong interest in premium automotive sales. A full clean driving licence is required.

Qualifications

• Proven track record in sales, preferably in automotive or premium dealerships.
• Experience with customer relationship management and premium service standards.
• Full clean driving licence is essential.

Responsibilities

• Manage the full customer journey from enquiry to handover.
• Achieve agreed vehicle sales, finance and profitability targets.
• Follow up showroom, phone and digital enquiries and develop new business.
• Provide a premium customer experience from enquiry to handover.
• Present and demonstrate premium used Audi vehicles and finance options.
• Negotiate and close sales while maintaining margins.
• Maintain accurate CRM records and build long-term relationships.

Skills

Sales

Negotiation

Communication

Closing

Customer service

Driving licence

CRM familiarity

Premium automotive knowledge

Tools

Keyloop

CRM

DMS

Job description

Senior Sales Executive – Audi

Connolly Motor Group | Letterkenny, Co. Donegal

Be part of something new.

Connolly Motor Group is opening an exciting new Audi Approved Car Dealership in Letterkenny, specialising in New & Approved Used Audi vehicles.

We are looking for an experienced and ambitious Senior Sales Executive to join the team from the outset and help us establish this new dealership as a leading destination for premium used cars in the Northwest.

This is an excellent opportunity for an experienced motor salesperson who wants to take the next step in their career and play a key role in developing a new business within Connolly Motor Group.

The Role

You will manage the complete customer journey, from the initial online, telephone or showroom enquiry through to vehicle presentation, test drive, part‑exchange, finance, closing the sale and final handover.

Your key responsibilities will include:

• Achieving agreed vehicle sales, finance and profitability targets
• Managing and following up all showroom, telephone and digital sales enquiries
• Actively prospecting for new customers and developing repeat and referral business
• Providing a premium customer experience from initial enquiry through to handover
• Presenting and demonstrating our premium used vehicle range, with a particular focus on Audi
• Conducting professional test drives and vehicle presentations
• Identifying customer needs and recommending suitable vehicles
• Presenting PCP, Hire Purchase and other available finance options
• Managing part‑exchange opportunities and vehicle appraisals
• Negotiating and closing sales while maintaining appropriate margins
• Maintaining accurate customer and enquiry records within our CRM system
• Building long‑term relationships with customers through professional post‑sale follow‑up
• Supporting the Sales Manager and helping establish strong sales and customer‑service standards within the new dealership

About You

We are looking for someone who is professional, driven, commercially aware and excellent with customers.

Previous motor sales experience is strongly preferred, particularly within a franchised or premium dealership environment.

You should have:

• A proven track record in sales
• Excellent communication and relationship‑building skills
• Strong negotiation and closing ability
• A good understanding of vehicle finance and part‑exchange
• Confidence dealing with customers face‑to‑face, by phone and through digital channels
• Strong organisational and follow‑up skills
• A professional approach appropriate to a premium automotive environment
• A genuine interest in cars, technology and the premium vehicle market
• The ambition to develop your career within Connolly Motor Group
• A full clean driving licence

Experience with Keyloop or another automotive CRM/DMS system would be an advantage but is not essential.

Why Join Connolly Motor Group?

This isn't simply another sales position.

You’ll be joining a brand‑new dealership from the beginning, giving you the opportunity to help build its customer base, reputation and success.

You’ll work with an excellent selection of New & Approved Used Audi, while being part of one of the Northwest’s established motor groups.

For an experienced salesperson looking for greater responsibility, career progression and the opportunity to make their mark on a new dealership, we’d like to hear from you.