Procurement & Marketing Manager – Speciality Coffee

PADAMPADAM BANSAL LIMITED; Dublin; On-site; EUR 65,000 - 90,000; Full time

Job summary

PadamPadam is hiring a full-time Procurement & Marketing Manager to drive commercial growth, oversee sourcing, supplier relationships, pricing, and digital strategy within the specialty coffee sector.

You will lead brand development, content creation, market research, and customer engagement across digital channels, working closely with suppliers and internal teams to deliver seasonal menus and launches.

Qualifications

• Bachelor's degree in Business, Marketing, Communications or a related field.
• Proven track record in purchasing, digital marketing, social media, copywriting (including SEO), and market analysis.

Responsibilities

• Pricing Strategy & Planning: develop and implement pricing aligned with objectives for launches and campaigns.
• Product & Brand Marketing: lead marketing strategies, positioning and launch plans for new offerings.
• Pricing Analytics & Performance: use digital analytics to optimize ROI.
• Market Research & Customer Insights: analyze trends and translate insights into decisions.
• Digital Marketing & Social Media: manage social media and content calendars.
• Content & Communications: produce communications for new products and campaigns.
• Team Leadership, Training & Coordination: lead and train the marketing team.

Skills

Pricing strategy

Marketing leadership

Digital analytics

Market research

Social media

Content creation

Brand development

Team leadership

Project management

Education

Bachelor's degree in Business/Marketing/Communications

Tools

Google Analytics

Google Trends

Job description

Procurement & Marketing Manager – Speciality Coffee

PADAMPADAM BANSAL LIMITED

Ref: #JOB-2472021

Application Details

In order to work in Ireland a non-EEA National, unless they are exempted, must hold a valid employment permit. Please review the Eligibility and requirements for an employment permit if you are unsure of your eligibility to apply for this vacancy.

Job Description

Role Purpose: PadamPadam is hiring a full-time Procurement & Marketing Manager to drive commercial growth with business expansion, purchasing and price negation along with customer engagement within the specialty coffee sector. The role combines full process management from Sourcing, Relationship management with Suppliers and manage digital strategy, brand development, content creation, market research, and customer management. We are looking for a friendly, and skilled professional with experience in specialty coffee, alongside expertise in social media within the food & beverage industry.

Key Responsibilities

• Pricing Strategy & Planning
  Develop and execute annual, seasonal, and monthly pricing strategies aligned with commercial objectives for product launches, seasonal menus, and key sales periods,maintain optimal stock levels for efficient running of departments.Align purchasing activities across all digital and customer-facing channels rollout for new menu offerings.
• Product & Brand Marketing
  Lead marketing strategies, positioning and promotional launch plans for new and seasonal offerings.Refine communications and product positioning using data-driven customer insights.
• Pricing Analytics & Performance
  Leverage digital analytics tools to inform strategic decisions and continuously optimize ROI.
• Market Research & Customer Insights
  Research consumer trends, purchasing behaviour, and growth opportunities within the specialty coffee and F&B sectors.Translate customer feedback and insights into product and strategy decisions.
• Digital Marketing & Social Media
  Oversee all social media channels, maintaining a structured monthly content calendar.Plan and execute digital marketing and campaigns to boost awareness, engagement and acquisition.
• Content & Communications
  Produce & launch communications for new products, seasonal menus, and special initiatives, maintaining a consistent brand tone and create brand storytelling content highlighting the company, products, coffee sourcing and team.
• Team Leadership, Training & Coordination
  Lead and coordinate the team's execution of marketing campaigns, promotional activities and brand communication initiatives.Train staff on brand standards, promotional messaging, and new product launches.

Requirements

Education: Bachelor’s degree in Business, Marketing, Communications or a related field.

Experience: Proven track record in purchasing, digital marketing, social media, copywriting (including SEO), and market analysis.

Knowledge: A strong understanding of specialty coffee industry and latest trends.

Strategy & Analytics: Hands-on experience developing integrated campaigns and analysing performance using tools like Google Analytics and Google Trends.

Communication: Exceptional written and verbal communication skills with strong storytelling ability.

Skills: Project management capabilities

• Sector: accommodation and food service activities

Career Level

• Managerial