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Grifols, S.A. in Dublin seeks a Marketing Specialist – Websites for a 10-month contract to drive digital projects and campaigns across our brands.
You will lead end-to-end website initiatives, collaborate with brand, product, and IT teams, and ensure content aligns with our global marketing strategy. The role emphasizes CMS, analytics, and marketing automation skills, with cross-functional interaction across internal and external partners.
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Location: Dublin, IE
Contract Type: Temporary Full-Time
Area: Marketing
Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.
At Grifols, we believe that diversity adds value to our business, our teams, and our culture. We are committed to equal employment opportunities that foster an inclusive environment.
The Marketing Specialist - Websites will work within the Digital Tools team in the Customer Digital Centre department. The Digital Tools team is responsible for implementing, utilizing, and executing digital tactics using various digital marketing tools as part of a digital marketing centre of excellence that serves multiple organization divisions. The web-based solution remit includes the management of all website and application projects.
As a project specialist, the successful candidate will collaborate with the brand and product teams in the design, development, and execution of digital tactics for web-based projects, primarily within Biopharma.
Responsibilities will include recommending digital marketing and experience solutions for websites and apps for the brand and product teams and integrating all solutions to fit into an overall marketing campaign. The role will require collaboration with internal and external partners to successfully deliver digital tactics to support brand and product teams’ strategic objectives, which align with the overall roadmap and ecosystem of the Customer Experience Enablement (CEE).
Manage the end-to-end lifecycle of website and digital projects, from initial request and scoping through to delivery and optimisation.
Assess and support new project requests, ensuring alignment with business objectives, customer needs, and brand priorities.
Develop and maintain project plans, timelines, budgets, and delivery schedules to ensure successful implementation.
Partner with stakeholders to understand business goals, define project requirements, and translate them into effective digital solutions.
Work closely with web development teams and external agencies to deliver website enhancements and digital experiences that improve customer engagement and brand performance.
Create, edit, publish, and maintain website content, ensuring accuracy, consistency, and compliance with brand guidelines.
Recommend and implement digital marketing solutions for websites, applications, and online campaigns to support commercial and brand objectives.
Contribute to the development and execution of integrated marketing campaigns, with a primary focus on digital channels.
Collaborate with cross-functional teams, including Marketing, IT, Legal, Regulatory, and external partners, to ensure projects are delivered effectively and on schedule.
Define and track key performance indicators (KPIs) for digital activities, ensuring alignment with business goals and industry benchmarks.
Analyse website and campaign performance data, providing actionable insights and recommendations to improve results and user experience.
Ensure digital measurement, analytics, and reporting frameworks are in place to evaluate campaign effectiveness and return on investment.
Identify opportunities to optimise digital processes, platforms, and customer experiences through continuous improvement initiatives.
Build strong relationships with internal stakeholders to deliver scalable and sustainable digital solutions across the organisation.
Support the evaluation and adoption of new digital tools, technologies, and vendors to enhance the organisation's digital capabilities.
We understand that self-doubt can hold talented individuals back from applying for opportunities. We encourage everyone who meets the qualifications to apply – we're excited to hear from you