Marketing Specialist - Websites - 10 Month FTC

Grifols; Dublin; Presencial; EUR 45 000 - 65 000; Tempo integral

Vantagens oferecidas por esta oferta de emprego

Competitive salary

Group pension

Private medical insurance

Career development

Succession planning

Education allowance

Wellness events

Resumo da oferta

Grifols, a global healthcare company, is seeking a Marketing Specialist - Websites to lead web-based projects within our Digital Tools team. You will collaborate with brand and product teams to design, develop, and execute digital tactics for Biopharma web initiatives.

Responsibilities include managing project lifecycles, content updates, and stakeholder collaboration to improve customer engagement and brand performance across digital channels.

Qualificações

• Bachelor's degree in a relevant discipline.
• Minimum of 3 years' experience in a similar role.
• Experience with CMS platforms such as Liferay, Sitecore, Wordpress or similar.
• Proven project management experience with Wrike, Asana, Slack or similar.
• Experience with Marketing Automation/CRM tools (Marketing Cloud, SFDC, Hubspot, Marketo, Mailchimp, Pardot, Veeva Life Sciences).
• Analytics experience with Google Analytics or Google Data Studio is highly desirable.
• Knowledge of UX/design and design systems is desirable.
• Webinar tools experience (WebEx or similar) is highly desirable.
• Marketing Cloud, Adobe, Hubspot certifications are highly desirable.

Responsabilidades

• Manage the end-to-end lifecycle of website and digital projects from request to delivery and optimisation.
• Assess and support new project requests, aligning with business objectives and brand priorities.
• Develop and maintain project plans, timelines, budgets and delivery schedules.
• Define project requirements with stakeholders and translate into digital solutions.
• Work with web development teams and external agencies to deliver website enhancements.
• Create, edit, publish and maintain website content in line with brand guidelines.
• Recommend digital marketing solutions to support commercial and brand objectives.
• Contribute to integrated marketing campaigns with a focus on digital channels.
• Collaborate with Marketing, IT, Legal, Regulatory and external partners to ensure on-time delivery.
• Define and track KPIs for digital activities and report insights.

Conhecimentos

CMS platforms

Project management

Marketing automation

Analytics

UX/design

Webinar tools

Certifications

Formação académica

Bachelor's degree

Ferramentas

Wrike

Asana

Slack

Google Analytics

Google Data Studio

WebEx

Descrição da oferta de emprego

Would you like to join an international team working to improve the future of healthcare? Do you want to enhance the lives of millions of people? Grifols is a global healthcare company that since 1909 has been working to improve the health and well-being of people around the world. We are leaders in plasma-derived medicines and transfusion medicine and develop, produce and market innovative medicines, solutions and services in more than 110 countries and regions.

At Grifols, we believe that diversity adds value to our business, our teams, and our culture. We are committed to equal employment opportunities that foster an inclusive environment.

Position Summary

The Marketing Specialist - Websites will work within the Digital Tools team in the Customer Digital Centre department. The Digital Tools team is responsible for implementing, utilizing, and executing digital tactics using various digital marketing tools as part of a digital marketing centre of excellence that serves multiple organization divisions. The web-based solution remit includes the management of all website and application projects.

As a project specialist, the successful candidate will collaborate with the brand and product teams in the design, development, and execution of digital tactics for web-based projects, primarily within Biopharma.

What You Will Do

• Manage the end-to-end lifecycle of website and digital projects, from initial request and scoping through to delivery and optimisation.
• Assess and support new project requests, ensuring alignment with business objectives, customer needs, and brand priorities.
• Develop and maintain project plans, timelines, budgets, and delivery schedules to ensure successful implementation.
• Partner with stakeholders to understand business goals, define project requirements, and translate them into effective digital solutions.
• Work closely with web development teams and external agencies to deliver website enhancements and digital experiences that improve customer engagement and brand performance.
• Create, edit, publish, and maintain website content, ensuring accuracy, consistency, and compliance with brand guidelines.
• Recommend and implement digital marketing solutions for websites, applications, and online campaigns to support commercial and brand objectives.
• Contribute to the development and execution of integrated marketing campaigns, with a primary focus on digital channels.
• Collaborate with cross-functional teams, including Marketing, IT, Legal, Regulatory, and external partners, to ensure projects are delivered effectively and on schedule.
• Define and track key performance indicators (KPIs) for digital activities, ensuring alignment with business goals and industry benchmarks.
• Analyse website and campaign performance data, providing actionable insights and recommendations to improve results and user experience.
• Ensure digital measurement, analytics, and reporting frameworks are in place to evaluate campaign effectiveness and return on investment.
• Identify opportunities to optimise digital processes, platforms, and customer experiences through continuous improvement initiatives.
• Build strong relationships with internal stakeholders to deliver scalable and sustainable digital solutions across the organisation.
• Support the evaluation and adoption of new digital tools, technologies, and vendors to enhance the organisation's digital capabilities.

What You Will Bring

• Bachelors degree in relevant discipline.
• Minimum of 3 year's experience working in a similar role.
• Proven experience working with CMS – Liferay, Sitecore, Wordpress or similar.
• Proven project management experience – Wrike, Asana, Slack or similar.
• Proven experience with Marketing Automation/CRM – Marketing Cloud, SFDC, Hubspot, Marketo, Mailchimp, Pardot, Veeva Life Sciences
• Analytics – Google Analytics, Google Data Studio or similar, highly desirable
• Design – Understanding of UX and design systems, highly desirable
• Webinar – WebEx or similar, highly desirable
• Marketing Cloud Certified, highly desirable
• Adobe Certified, highly desirable
• Hubspot Certified, highly desirable

Our Benefits Include

• Highly competitive salary
• Group pension scheme - Contribution rates are (3%/ 5%/ 7%) and company will match
• Private Medical Insurance for the employee
• Ongoing opportunities for career development in a rapidly expanding work environment
• Succession planning and internal promotions
• Education allowance
• Wellness activities - Social activities eg. Padel, Summer Events

Location: Grange Castle International Business Park, Grange, Co. Dublin, D22 K2R3

Learn more about Grifols