Marketing Executive (Automotive Campaigns & Events)

Gowan Auto; Dublin; On-site; EUR 35,000 - 55,000; Full time

Job summary

Gowan Auto in Ireland seeks a Marketing Executive to support the Peugeot and DS Automobiles brands. Reporting to the Marketing Manager, you will help deliver campaigns, coordinate creative assets, manage dealer network requests and organise brand events and product launches.

You will act as brand guardian across online and offline channels, coordinate shoots, maintain asset libraries, and collaborate with agencies to ensure accurate pricing, offers and consistent brand messaging.

Qualifications

• A third-level qualification in Marketing, Communications, Business or a related discipline.
• Ideally two to three years’ experience in a marketing role, with exposure to campaigns, creative production or events.
• Strong organisational and product coordination skills, with the ability to manage multiple deadlines.

Responsibilities

• Deliver marketing campaigns for Peugeot and DS Automobiles.
• Coordinate development and production of advertising assets across print, outdoor, digital, social media and point of sale.
• Work with agencies and suppliers, managing artwork, feedback and approvals.
• Ensure product information, pricing and offers are accurate across campaign assets.
• Coordinate photography and video shoots, including vehicles, locations, suppliers and production schedules.
• Act as Peugeot & DS Automobiles brand guardian, ensuring all assets adhere to central brand guidelines.
• Support local dealer marketing campaigns and day-to-day requests for the dealer network.
• Create and distribute dealer artwork, social media calendars and point-of-sale materials.
• Assist in organisation of shows, exhibitions, conferences and press launches.
• Support sponsorship programmes and liaise with stakeholders.

Skills

Campaign coordination

Copywriting

Proofreading

Organisational skills

Communication skills

Education

Bachelor or higher degree in Marketing, Communications or Business

Tools

Microsoft Office

Adobe Creative Suite

Job description

Gowan Auto in Ireland seeks a Marketing Executive to support the Peugeot and DS Automobiles brands. Reporting to the Marketing Manager, you will help deliver campaigns, coordinate creative assets, manage dealer network requests and organise brand events and product launches.

You will act as brand guardian across online and offline channels, coordinate shoots, maintain asset libraries, and collaborate with agencies to ensure accurate pricing, offers and consistent brand messaging.