Marketing Executive

Bolands Waterford; Waterford; On-site; EUR 35,000 - 52,000; Full time

Job summary

Bolands Waterford is seeking a Marketing Executive to join our team in Waterford. You will help plan and run marketing campaigns, create content for social media, and manage digital advertising across channels, websites, and CRM systems.

The role offers flexibility for full-time or part-time hours and a varied day-to-day, with opportunities to shape campaigns and bring fresh ideas to our brands and promotions in a busy dealership environment.

Qualifications

• Experience in a marketing or digital marketing role.
• Good knowledge of social media and digital advertising.
• Experience creating content, especially photo and video.
• Strong organisation and ability to manage multiple projects and deadlines.
• Good written and verbal communication skills.
• Experience with websites, CRM or CMS systems is advantageous.
• Proficiency in Microsoft Office.

Responsibilities

• Planning and running marketing campaigns.
• Creating content for social media, including photos and video.
• Setting up and managing digital advertising campaigns.
• Updating websites and online platforms.
• Managing CRM and CMS systems.
• Supporting dealership events, launches and promotions.
• Working with media, printers and external suppliers.
• Exploring new advertising and sponsorship opportunities.
• Monitoring competitor activity and market trends.
• Tracking campaign performance and preparing reports.
• Collaborating with sales and aftersales teams on marketing activities.
• Generating new ideas to promote brands, vehicles and offers.

Skills

Marketing

Digital marketing

Content creation

Social media

CRM

CMS

MS Office

Tools

CRM software

CMS systems

Digital advertising platforms

Job description

Location: On site / Waterford, Ireland
job type: Permanent / Full-time
Sector and subsector: Automotive | General
Salary: Negotiable salary

Bolands Waterford is looking for a Marketing Executive to join our team.

This role can suit someone looking for full-time or part-time work, and we’re open to discussing the right hours and arrangement with the successful candidate.

We’re looking for someone who has a good understanding of marketing, enjoys creating content and is comfortable working across social media, digital advertising, websites and CRM systems.

The role is varied, so you’ll be involved in a bit of everything and will have the opportunity to bring your own ideas to the table.

The Role

Your day-to-day responsibilities will include:

• Planning and running marketing campaigns
• Creating content for social media, including photos and video
• Setting up and managing digital advertising campaigns
• Updating our websites and online platforms
• Managing CRM and CMS systems
• Supporting dealership events, launches and promotional activity
• Working with media, printers and other external suppliers
• Looking for new advertising and sponsorship opportunities
• Keeping an eye on competitor activity and what’s happening in the market
• Tracking campaign performance and preparing reports
• Working with our sales and aftersales teams on marketing activity
• Coming up with new ideas to promote our brands, vehicles and offers

What we're looking for

You don’t need to tick every box, but we’re looking for someone with:

• Previous experience in a marketing or digital marketing role
• Good knowledge of social media and digital advertising
• Experience creating content, particularly photo and video
• Good organisational skills and attention to detail
• The ability to manage different projects and deadlines
• Good written and verbal communication skills
• Experience with websites, CRM or CMS systems would be an advantage
• Good knowledge of Microsoft Office
• A proactive attitude and the ability to work on your own initiative
• A creative approach and plenty of ideas
• The ability to work well as part of a team

Experience in the motor industry would be an advantage, but it’s not essential.

Full-Time or Part-Time

We’re happy to consider both full-time and part-time candidates for this position.

• Flexible full-time or part-time working arrangements
• Opportunity to work across well-known motor brands in a busy dealership environment
• Varied, hands‑on role with room to bring forward your own ideas
• Supportive team environment across sales, aftersales and dealership operations
• Exposure to campaigns, events, digital advertising, content creation and customer communications