EMEA Growth Marketing Lead: Paid Media & Growth

Content Creators; Dublin; Hybrid; EUR 110,000 - 160,000; Full time

Job summary

OpenAI is seeking a Growth Marketing Lead, EMEA to help more people discover ChatGPT, find value and keep coming back. You will own paid marketing across all key performance channels and support in broader full-funnel media buying efforts.

You bring deep paid-marketing experience, credible EMEA knowledge and the range to build a broader marketing function. The role begins as a senior individual contributor with potential to lead a team as growth accelerates.

Qualifications

• Have personally owned large paid-media budgets and campaign decisions, and driven measurable growth in a fast-moving consumer technology or comparable product-led environment.
• Bring meaningful EMEA market knowledge, hands-on operating depth, sound incrementality judgment and the ability to prioritise and execute without a large team.
• Want to start as a senior individual contributor and build towards broader regional marketing ownership.

Responsibilities

• Prioritise EMEA markets and stay close to campaign setup, channel performance, creative testing and paid-media investment decisions.
• Help develop local creative briefs and creator inputs for paid growth, with an eye towards brand-building performance.
• Connect marketing activity to incremental weekly active users (iWAU) and incremental annual recurring revenue (iARR), with targets aligned with Finance and relevant Growth owners.
• Work with regional and central partners on delivery handoffs and shared services.

Job description

OpenAI is seeking a Growth Marketing Lead, EMEA to help more people discover ChatGPT, find value and keep coming back. You will own paid marketing across all key performance channels and support in broader full-funnel media buying efforts.

You bring deep paid-marketing experience, credible EMEA knowledge and the range to build a broader marketing function. The role begins as a senior individual contributor with potential to lead a team as growth accelerates.