eBusiness Systems Lead

Wurth Ireland Ltd; Limerick; On-site; EUR 65,000 - 90,000; Full time

Benefits offered by this job

24 days annual leave

Onboarding Programme

Paid Sick Leave Scheme

Employee Referral Scheme

Life Cover

Staff Discount

Long Service Rewards

Career Progression Opportunities

Wellness initiatives

Job summary

Wurth Ireland Ltd is hiring an eBusiness Systems Lead to drive online sales growth across eShop, App and eProcurement. You will own the end-to-end online customer journey and optimize website performance and digital marketing activity.

The role requires strong leadership, data-driven decision-making and experience with eCommerce platforms and SAP. Based at our Head Office in Limerick with a focus on cross-functional collaboration.

Qualifications

• Proven experience leading or managing a team.
• Solutions-oriented B2B marketer with strong communication skills.
• Experience with eCommerce platforms and analytics to drive on-site conversion.

Responsibilities

• Lead the eBusiness team and set priorities to achieve digital targets.
• Collaborate with Sales, IT, Marketing and Operations on initiatives.
• Oversee website improvements, new features and customer journeys.

Skills

Team leadership

Data-driven

Digital marketing

eCommerce platforms

Analytical tools

MS Office

SAP

Graphic design

Tools

SAP

Job description

Join our Wurth Community!

The Wurth Group is a leading provider of industrial consumable products, with over 400 companies and a global workforce of 83,000 people. Our commitment to high-quality products, innovation and excellent customer service has earned us an enviable reputation and continued growth.

Join our Wurth Community!

The Wurth Group is a leading provider of industrial consumable products, with over 400 companies and a global workforce of 83,000 people. Our commitment to high-quality products, innovation and excellent customer service has earned us an enviable reputation and continued growth.

Wurth Ireland has been active for over 40 years from our head office on the Ballysimon Road, Limerick city. Our growth throughout the nineties and into the new millennium, coupled with our record-breaking sales in 2022 has made Wurth Ireland a top 1000 company in the country and market leader in its field. Offering a range of over 8,000 industrial products direct from the logistics centre in Limerick coupled and a further 120,000 articles through direct shipment from Germany, we are not only ready to supply and service our customers today, but for the future. In line with our Omni-Channel Strategy our company expansion has led to the opening of 21 Trade Outlets throughout Ireland with further expansion planned over the next 3 years. Our E-Business continues to expand, incorporating vending technology, scanners, on-line sales and selling, coupled with social and video marketing.

Our strength is our Direct Sales Force of which we have the largest in Ireland with over 70 directly employed Sales Representatives on the road selling, servicing, and supporting our growing customer base. Our main industry sectors are: Automotive Aftermarket, Engineering & MRO, Construction, Renewables as well as Kitchens, Bedrooms & Bathrooms. Within our company's headquarters in Limerick, you will find over 60 support staff working across a variety of functions including Sales, Marketing, Finance, Customer Services, Purchasing, Human Resources and Logistics. We are now looking to hire an eBusiness Systems Lead at our head office.

Your Mission

The successful candidate will play a leading role in shaping the e-Commerce Systems functions for Wurth Ireland.

The eBusiness Systems Lead is responsible for the day-to-day management and development of the eBusiness team, driving online sales growth and digital performance across eCommerce platforms (eShop, App and eProcurement) and digital systems. This role owns the end-to-end online customer journey, optimising website performance, digital marketing activity and conversion rates to achieve commercial targets through our eCommerce platforms and sales channels.

Essential Duties and Responsibilities

• Day-to-day management of the eBusiness team, including task prioritisation, workload planning, performance monitoring, coaching and development to ensure departmental objectives are achieved.
• From creation to execution to reporting, work closely with the team at each stage to deliver against ambitious eBusiness and Digital Systems targets.
• Co-ordinate and oversee the execution of the department marketing plan, ensuring all content is commercially effective, accurate, up to date and compliant with brand guidelines.
• Work with internal stakeholders and external partners to deliver website improvements, new features and enhancements to improve conversion, engagement and customer retention.
• Own the maintenance and implementation of dedicated welcome pages and customer-specific solutions in line with the Content and Key Account Management Strategy.
• Act as an escalation point for troubleshooting online issues affecting internal and external customers, ensuring timely and effective resolution.
• Manage the rollout, adoption and ongoing optimisation of Digital and Analogue Systems across the business.
• Monitor eCommerce performance metrics, analyse data and provide regular reporting with actionable insights.
• Support cross-functional collaboration with Sales, IT, Marketing and Operations to ensure alignment of eBusiness initiatives.
• Carry out other duties as assigned by your manager.

Requirements

• Commercially focused, data-driven mindset with strong attention to detail.
• Proven experience managing or leading a team desirable, with the ability to motivate, develop and hold team members accountable.
• Solutions-oriented B2B marketer with excellent communication and stakeholder management skills.
• Digital marketing qualification desirable but not essential.
• Demonstrated experience working with eCommerce platforms and analytical tools to influence on-site conversion and customer engagement.
• Strong analytical and reporting skills with a high level of accuracy.
• Proficient in MS Office Suite with SAP knowledge essential.
• Basic graphic design experience would be a distinct advantage.

What We Offer

Joining Wurth Ireland means joining a growing German Multinational- full of support and opportunity including excellent training and ongoing development to help you be the best you can be!!!!

• 24 days annual leave
• Onboarding Programme
• Paid Sick Leave Scheme
• Employee Referral Scheme
• Life Cover
• Staff Discount
• Long Service Rewards
• Career Progression Opportunities
• Wellness initiatives including 24/7 access to Employee Assistance Programme

Reporting to: Head of Digital

Location: Head Office, Limerick

Diversity is our Future

The future needs good decisions and good decisions are a result of a diversity of opinions and perspectives!

Wurth Ireland is committed to championing an inclusive and diverse workforce that reflects modern Ireland and the people we serve. We strive to create a culture where all staff have equal access to opportunity and feel comfortable and confident to be themselves at work.