Digital Marketing Specialist: Multi-Channel Campaigns & Analytics

Allianz; Blackrock; On-site; EUR 60,000 - 75,000; Full time

Job summary

Allianz Global Life in Dublin is seeking a Digital Marketing Specialist to support the delivery of marketing activity across digital, campaigns, events, content and agency management. Reporting to the Marketing Manager, this role offers broad exposure across the Irish market.

You will work with internal teams and external partners to plan and execute multi-channel campaigns, optimize content, and ensure brand consistency in line with Allianz Group guidelines.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in a marketing role.
• Strong knowledge of digital marketing disciplines including SEO, SEM, social media, email marketing and analytics.

Responsibilities

• Support the development and delivery of Ireland-wide and other markets' marketing plans.
• Coordinate end-to-end delivery of multi-channel campaigns across digital, social, email, events and content.
• Manage website updates and enhancements with internal teams and external partners.
• Utilize CRM, analytics and marketing automation to strengthen campaign execution and performance.
• Ensure brand messaging and visual identity align with Allianz Group guidelines.

Skills

Digital marketing

SEO

SEM

Social media

Email marketing

Analytics

Education

Bachelor’s degree in Marketing

Job description

Allianz Global Life in Dublin is seeking a Digital Marketing Specialist to support the delivery of marketing activity across digital, campaigns, events, content and agency management. Reporting to the Marketing Manager, this role offers broad exposure across the Irish market.

You will work with internal teams and external partners to plan and execute multi-channel campaigns, optimize content, and ensure brand consistency in line with Allianz Group guidelines.