B2B Marketing & Lead Gen Specialist (Hybrid)

Marketing In Ireland; Dublin; Hybrid; EUR 45,000 - 65,000; Full time

Job summary

Elis Ireland is seeking a Marketing Executive to connect everyday marketing activity directly to sales results. You will own lead generation, enquiry quality and support for the sales team while managing campaigns across social media, website, email and print.

You will report to the Marketing Manager and collaborate with sales and commercial teams. The role involves coordinating agencies, tracking KPIs and contributing to pipeline growth in a hybrid Dublin-based setup.

Qualifications

• Proven hands-on experience in marketing or digital communications.
• Strong written and verbal communication skills.
• Familiar with Microsoft Office and marketing tools like Canva, Adobe Creative Suite and HubSpot.
• Experience with social media platforms and content management systems.
• Willingness to travel occasionally to Elis sites in Ireland and Northern Ireland.

Responsibilities

• Coordinate targeted digital campaigns to back commercial priorities and generate qualified leads.
• Turn campaign briefs into clear plans, matching content, channels and messaging to business goals.
• Manage agencies, suppliers and internal teams so campaigns land on time and on brand.
• Review results and suggest changes that improve enquiry quality, conversion and return on spend.
• Create and coordinate content for social media, the website, email, video, photography and print.
• Keep website content accurate, current and aligned with the customer journey.
• Build and publish campaign landing pages, news items and sector updates.
• Improve performance through basic SEO, content updates and regular monitoring.
• Track competitor messaging and market trends to sharpen Elis Ireland’s value proposition.
• Produce and update sales collateral, presentations, brochures and case studies.

Skills

Hands-on marketing

Digital marketing

CRM HubSpot

SEO & web analytics

Social media

Content management systems

Strong communication

Office suite

Canva

Adobe Creative Suite

Google Analytics

Tools

HubSpot

Canva

Adobe Creative Suite

CMS platforms

Google Analytics

Job description

Elis Ireland is seeking a Marketing Executive to connect everyday marketing activity directly to sales results. You will own lead generation, enquiry quality and support for the sales team while managing campaigns across social media, website, email and print.

You will report to the Marketing Manager and collaborate with sales and commercial teams. The role involves coordinating agencies, tracking KPIs and contributing to pipeline growth in a hybrid Dublin-based setup.