Automotive Sales & Marketing Apprentice

Boland Carlow; Carlow; On-site; EUR 22,000 - 34,000; Full time

Benefits offered by this job

Full training

Bonuses

Career progression

Mentoring

Family-owned business

Job summary

Boland Carlow is seeking a Junior / Apprentice Car Sales Executive to join its showroom team in Carlow. You will gain hands-on experience in vehicle sales, customer service and digital marketing, with full training and mentorship from an established family-owned dealership.

The role blends front-line sales with social media content creation, photos and short videos to promote new and used vehicles across Instagram, Facebook and TikTok. No previous experience required.

Qualifications

• Interest in cars and the motor industry.
• Willingness to learn and enthusiasm for sales and marketing.
• Excellent communication and people skills.

Responsibilities

• Welcoming customers and understanding their needs.
• Learning about our range of new and used vehicles.
• Assisting with vehicle demonstrations and test drives.
• Developing understanding of vehicle finance and part-exchange valuations.
• Managing customer enquiries and following up with potential buyers.
• Building customer relationships and contributing to sales targets.
• Creating engaging social media content and supporting online ads.
• Assisting with Instagram, Facebook and TikTok content and video content.

Skills

Customer service

Communication

Social media

Content creation

Camera presence

Creativity

Ambition

Driving licence

Tools

Instagram

Facebook

TikTok

Video editing basics

Job description

Boland Carlow is seeking a Junior / Apprentice Car Sales Executive to join its showroom team in Carlow. You will gain hands-on experience in vehicle sales, customer service and digital marketing, with full training and mentorship from an established family-owned dealership.

The role blends front-line sales with social media content creation, photos and short videos to promote new and used vehicles across Instagram, Facebook and TikTok. No previous experience required.