Sr. Manager Insights & Validation

PZ Cussons; Jakarta Pusat; On-site; IDR 90,000,000 - 140,000,000; Full time

Job summary

PZ Cussons is seeking a Senior Manager Insights & Validation in Indonesia. You will lead insight-driven projects across the Path to Purchase, shaping marketing and R&D strategies with a consumer-centric approach and partnering with Marketing, R&D, and Category Management teams.

You will guide cross-functional teams in Indonesia and Asia, manage external agencies, and advance time-to-insight through tech-enabled methodologies.

Qualifications

• Experience in a fast-paced FMCG environment.
• Proven ability to partner with Marketing, R&D and Category Management to deliver product and communication innovations.
• Experience supporting both market-leading and challenger brands.
• Strong change management capability during periods of transition.
• Collaborative, team-oriented approach with the ability to align goals across functions.
• Strong commercial curiosity and an objective mindset using data to challenge assumptions.
• Excellent storytelling and communication skills to translate complex data into clear insights.
• Confident presenting insights in one-to-one and group settings.
• Experience using mixed research methodologies to generate meaningful insights.
• Knowledge of emerging technology platforms and their practical business applications.
• Proactive approach to identifying and solving data and insight gaps.

Responsibilities

• Insight work grounded in the path to purchase framework across projects.
• Scoping and running multi-methodology projects to deliver actionable insights.
• Influence business priorities and growth with proactive insights.
• Identify gaps in understanding and improve existing insights along the Path to Purchase.
• Leverage tech-focused solutions to accelerate time to insight.
• Be the objective voice of the Consumer and Shopper for Asia.
• Develop deeper understanding of Markets, Consumers and Shoppers in Indonesia and Asia.
• Lead external agency projects with vendors to ensure value for money.
• Create long-term vendor plans to drive efficiency and ROI.
• Set guardrails for self-serve models with partners to ensure consistency.
• Shape marketing and R&D programmes through insight-led activities.
• Lead methodology evolution and consistency in ways of working.
• Lead effectively within cross-functional teams and advise Asia on insights.

Skills

FMCG experience

Marketing collaboration

Brand experience

Change management

Cross-functional collaboration

Commercial curiosity

Data storytelling

Presentation skills

Data-driven decisions

Mixed research methods

Emerging tech platforms

Proactive problem solving

Job description

Role: Senior Manager Insights & Validation

Location: Indonesia

Contract: Full-Time

WHY US AND WHY THIS ROLE

Seize the opportunity to be part of a unique business with an exciting vision for the future, where we dare to be bold, discover what’s possible, and do incredible. Dare. Discover. Do.At PZ Cussons, we offer five big reasons that people join and stay: Futureproof Our Brands, Create Your Own Impact, Accelerate Your Craft, Flexibility to Perform, and Collaborate with Intent.

What You’ll Be Doing

Insight WorkUtilizing the path to purchase as a framework for all insight work, ensuring that all insight is grounded and explained in this context.Scoping and running projects across multiple methodologies to deliver actionable insight at the relevant point in the Path to Purchase.Proactive use of insight to influence business priorities and growth.Proactively scoping how to fill gaps in understanding or improve existing understanding along the Path to Purchase.Using appropriate solutions to improve time to insight delivery by thinking tech first and unlocking deeper understanding.Being the objective voice of the Consumer and Shopper at all times.Delivering a deeper understanding of Markets, Consumers and Shoppers in Indonesia and Asia.

Partner Management

Delivering projects through external agencies while maximizing value for money by challenging orthodoxies and existing approaches.Creating long-term plans with vendors to drive efficiency and high ROI.Creating guardrails for self-serve models alongside partners to ensure consistent methodologies.

Influencing Business Approach

Shaping marketing and R&D programmes through insight-led activities.Leading methodology approaches, consistency and the evolution of ways of working.

Leadership

Leading effectively within cross-functional teams.Acting as the trusted adviser for the Asia team on what insight means and how it can shape business approach.

What You’ll Bring

• Experience working within a fast-paced FMCG environment.
• A track record of partnering with Marketing, R&D and Category Management teams to deliver successful product and communication innovation.
• Experience supporting both market-leading and challenger brands.
• Strong change management capability and the ability to thrive in periods of transition.
• A collaborative, team-oriented approach with the ability to align goals across functions.
• Strong commercial curiosity and an objective mindset, using data to challenge assumptions and validate business thinking.
• Excellent storytelling and communication skills, with the ability to simplify complex data into clear, actionable insights.
• Confidence presenting insights in both one-to-one and group settings.
• Experience using mixed research methodologies to generate meaningful insights.
• Knowledge of emerging technology platforms and their practical application within a business environment.
• A proactive approach to identifying and solving data and insight gaps.

OUR PURPOSE, CULTURE AND VALUES

At PZ Cussons, our purpose is For Everyone, For Life, For Good. Guided by our BEST values, Bold, Energetic, Striving and Together, we nurture a culture where people feel empowered to grow, perform and make a meaningful difference every day. We retain the pioneering spirit of our founders by building portfolios of locally loved brands across our key markets in the UK, ANZ, Nigeria and Indonesia, backed by the manufacturing scale and capability of a global business. Spanning Personal, Home and Baby Care, our products are trusted by millions of consumers worldwide.

INCLUSION AND FAIRNESS

We’re committed to building diverse teams that reflect our consumers and communities, creating an inclusive environment where everyone feels respected and able to thrive. If you need any adjustments during the process, just let us know.

Dare to be bold, Discover what’s possible, and Do the incredible.