Senior Data Scientist (Analytics)

Data Analytics; Kebayoran Baru; On-site; IDR 180,000,000 - 260,000,000; Full time

Job summary

Data Analytics in Jakarta, Indonesia is seeking a Senior Growth Data Scientist specializing in CRM to drive data-informed growth strategies and enhance user engagement. You will partner with Marketing and Growth teams to design regional CRM programs and scalable analytics solutions.

You will blend CRM analytics, machine learning, and experimentation, leveraging LLMs and Generative AI to build AI-powered frameworks, dashboards, and self-serve tools for stakeholders across the business.

Qualifications

• We seek CRM analytics and growth analytics experience.
• Strong background in machine learning and experimentation.
• Experience building dashboards and self-serve analytics.
• Familiarity with AI-powered CRM solutions a plus.

Responsibilities

• Develop data-driven CRM strategies to acquire, retain & engage users.
• Design and run A/B tests to improve CRM campaigns.
• Build predictive models for customer behavior and growth opportunity.
• Analyze lifecycle data to improve segmentation and targeting.
• Lead initiatives using LLMs and Generative AI to automate CRM workflows.
• Create automated AI solutions and dashboards for stakeholders.
• Collaborate with Product, Marketing, and Engineering to translate insights into actions.
• Communicate main metrics via dashboards and systemic reports.

Skills

CRM analytics

Machine learning

A/B testing

Experimentation

LLMs

Generative AI

Data dashboards

Cross-functional

Job description

We're looking for a Senior Data Scientist (Analytics) to join our dynamic Marketing and Growth team in Jakarta, Indonesia. In this role, you will be at the forefront of driving data-informed growth strategy and user engagement across our organization. You will partner closely with Marketing and Growth teams to define and implement regional strategies aimed at expanding our user base and enhancing user engagement.s

Get to Know the Role

We are looking for a Senior Growth Data Scientist specializing in CRM programs to join our dynamic team in Jakarta, Indonesia. In this role, you will do more than traditional analytics: you will combine advanced CRM analytics, machine learning, and experimentation with an AI-first mindset to build scalable, intelligent growth solutions. Beyond standard data workflows, you will identify opportunities to create AI-powered frameworks and self-serve tools—utilizing technologies such as Large Language Models (LLMs) and Generative AI—to scale growth strategies and optimize customer relationship management programs. Reporting to the Manager who is based in our Singapore Office.

The Critical Tasks You Will Perform

• Develop and implement data-driven strategies to enhance customer acquisition, retention, and engagement.
• Design and conduct A/B tests and experiments to improve CRM programs and marketing campaigns.
• Build predictive models to forecast customer behavior and identify growth opportunities.
• Analyze customer lifecycle data to obtain applicable insights and improve customer segmentation.
• Drive plans and initiatives involving Large Language Models (LLMs) and Generative AI to automate workflows and enhance CRM personalization.
• Develop automated, self-serve AI solutions and analytical frameworks that enable stakeholders to make faster, scalable business decisions.
• Collaborate with Product, Marketing, and Engineering teams to translate complex analytical findings into clear, applicable recommendations.
• Create dashboards and systemic reporting solutions to communicate main performance metrics and trends.