RETAIL SALES SPECIALIST

PT Persada Batavia Diesel; Banjarmasin; On-site; IDR 66,960,000 - 111,600,000; Full time

Job summary

PT Persada Batavia Diesel in Indonesia is seeking a talented Retail Sales Specialist to drive distribution growth, expand outlet coverage, and build high-value customer relationships across South Kalimantan.

You will lead field prospecting, negotiate terms, ensure Must-Have SKUs are in place, and continuously boost post-sales engagement. Based in Banjarmasin with a minimum 3 years in retail sales, preferably in lubricants, FMCG, or paint.

Qualifications

• Minimum D3 / S1 diploma or degree.
• Minimum 3 years of proven sales experience in the Retail sector, with strong background in Lubricants, FMCG, Paint, or related industries.
• Demonstrated history of consistently achieving and exceeding challenging sales targets.

Responsibilities

• Develop and maintain relationships with customers and retail outlets across East and South Kalimantan.
• Identify and pursue strategic sales opportunities aligned with company growth objectives.
• Execute disciplined field prospecting via PJP, cold calling, WhatsApp, email, and follow-ups.
• Drive retail expansion by acquiring new open outlets (NOO) and generating new customer transactions.
• Maximize Numeric & Weighted Distribution to increase market presence and product availability.
• Build and manage Pareto outlets to maximize sales volume, revenue, and market share.
• Negotiate terms and close sales deals within target market.
• Ensure all Must-Have SKUs of PBD products are available and prominently placed.
• Foster strong post-sales engagement and customer loyalty.

Skills

Prospecting

Lead generation

Negotiation

Closing deals

Route planning

Education

D3/S1 diploma or degree

Job description

We are looking for a talented, driven, and high-performing Retail Sales Specialist to join our dynamic team at PT Persada Batavia Diesel. In this role, you will lead retail distribution growth, expand outlet coverage, and build high-value customer relationships across South Kalimantan.

Key responsibilities

Develop and maintain strong, lasting relationships with new and existing customers and retail outlets across East and South Kalimantan.

Identify and pursue strategic sales opportunities aligned with company growth objectives.

Execute disciplined field prospecting, including regular site visits via Permanent Journey Plan (PJP), cold calling, WhatsApp, email, and follow-ups.

Drive aggressive retail expansion by acquiring new open outlets (NOO) and generating new customer transactions.

Maximize Numeric & Weighted Distribution to increase overall market presence and product availability.

Build and manage key Pareto outlets to maximize sales volume, revenue, and market share.

Negotiate competitive terms and close sales deals successfully within your target market.

Ensure all mandatory 'Must-Have SKUs' of PBD products are fully available and prominently placed in target outlets.

Continuously foster strong customer satisfaction and loyalty through exceptional post-sales engagement.

About you

Minimum D3 / S1 diploma or degree, preferably in Mechanical Engineering, Electrical Engineering, or Business Management.

Minimum 3 years of proven sales experience in the Retail sector, with strong background in Lubricants, FMCG, Paint, or related industries.

Demonstrated history of consistently achieving and exceeding challenging sales targets.

Strong skills in prospecting, lead generation, negotiation, commercial closing, and route planning.

Confident communication, persuasive pitch, and professional presentation skills.

Highly customer-oriented, persistent, goal-driven, and resilient in fast-paced retail environments.

Willing to be based in Banjarmasin.