Residential Sales Channel Coordinator - Tangerang

Pt Alam Sutera Realty Tbk.; Indonesia; Hybrid; IDR 300,000,000 - 550,000,000; Full time

Benefits offered by this job

Competitive salary package

Health insurance

Dental and life insurance

Professional development

Paid time off

Employee discounts

Team-building events

Career progression opportunities

Job summary

Pt Alam Sutera Realty Tbk. is seeking a Trade Marketing Manager to develop and execute channel strategies across Tangerang and surrounding regions.

You will drive brand visibility and sales at the point of purchase across modern and traditional trade channels, collaborating with sales, category and brand teams to optimize assortment, pricing and promotions. Hybrid role with field responsibilities in Indonesia.

Qualifications

• Bachelor's degree in Marketing, Business Administration, or related field.
• Minimum of 5 years in trade marketing, brand management, or sales within FMCG.
• Proven track record in developing and executing trade marketing programs.
• Strong understanding of Indonesian FMCG retail, modern and traditional channels.
• Analytical, strategic thinking and problem-solving skills; strong negotiation and interpersonal abilities.
• Proficiency in MS Office, especially Excel and PowerPoint; fluent in Bahasa Indonesia and English.

Responsibilities

• Develop and implement trade marketing strategies for Tangerang region.
• Plan and evaluate promotions, in-store visibility, and merchandising.
• Analyze sales data, market trends, and competitors for growth.
• Collaborate with sales to execute trade plans at retail.
• Manage retail partner relationships and trade marketing budget.
• Work with brand and category teams on assortment and pricing at POS.
• Monitor in-store execution standards and provide feedback.
• Lead and mentor junior trade marketing staff (if applicable).
• Stay updated on industry best practices and trends.

Skills

Trade marketing experience

Analytical thinking

Strategic thinking

Problem solving

Negotiation

Interpersonal skills

Fluent Bahasa Indonesia

English proficiency

Education

Bachelor's degree in Marketing or related field

Tools

MS Excel

PowerPoint

Job description

Trade Marketing Manager - FMCG Channel Strategy

Our client, a leading player in the FMCG sector, is seeking an experienced and strategic Trade Marketing Manager to develop and execute impactful channel strategies within Tangerang and its surrounding regions. This role is pivotal in driving brand visibility, sales volume, and market share at the point of purchase across various trade channels, including modern and traditional retail.

Key Responsibilities

• Develop and implement comprehensive trade marketing strategies aligned with overall brand objectives and sales targets for the Tangerang region.
• Plan, execute, and evaluate trade promotions, in-store visibility programs, and merchandising initiatives to drive sales and market penetration.
• Analyze sales data, market trends, and competitor activities to identify opportunities for growth and optimization within trade channels.
• Collaborate closely with sales teams to ensure effective execution of trade plans at the retail level.
• Manage relationships with retail partners, understanding their needs and providing tailored trade marketing support.
• Develop and manage the trade marketing budget, ensuring optimal allocation of resources and maximizing ROI.
• Work with brand management and category management teams to ensure product assortment and pricing strategies are effective at the point of sale.
• Monitor in-store execution standards and provide feedback for continuous improvement.
• Lead and mentor junior trade marketing staff (if applicable).
• Stay updated on industry best practices and emerging trends in trade marketing and retail execution.

Requirements

• Bachelor's degree in Marketing, Business Administration, or a related field.
• Minimum of 5 years of experience in trade marketing, brand management, or sales within the FMCG industry.
• Proven track record of developing and executing successful trade marketing programs.
• Strong understanding of the FMCG retail landscape in Tangerang and Indonesia, including modern and traditional trade channels.
• Excellent analytical, strategic thinking, and problem-solving skills.
• Strong negotiation and interpersonal skills.
• Proficiency in MS Office Suite, especially Excel and PowerPoint.
• Ability to work effectively in a hybrid environment, balancing office-based collaboration with field responsibilities.
• Experience with retail data analysis and category management principles.
• Fluent in Bahasa Indonesia and proficient in English.

Benefits

• Competitive salary package and performance-based bonuses.
• Health insurance.
• Dental and life insurance.
• Opportunities for professional development and career advancement.
• A dynamic and collaborative work environment in Tangerang, Banten, ID.
• Paid time off and company holidays.
• Employee discounts on company products.
• Regular team-building events and company social gatherings.
• Potential for rapid career progression in a growing organization.