Regional Sales Manager (Beverages Product)

PT PEGASUS SINERGI SOLUSINDO; Jawa Barat; Presencial; IDR 167.400.000 - 357.120.000; Tempo integral

Benefícios oferecidos por esta vaga

Sales incentive scheme

Company car allowance

Travel reimbursement

Resumo da vaga

PT PEGASUS SINERGI SOLUSINDO is seeking a Regional Sales Manager (Beverages Product) to drive regional sales growth and expand product availability. You will lead the field sales team, optimize distribution networks, and oversee trade marketing execution across MT and GT channels.

The role requires 3–5 years in FMCG regional sales, strong leadership, negotiation, and data-driven decision making, with willingness to travel across assigned territories. A Bachelor's degree is required.

Qualificações

• Bachelor's degree in Business Administration, Management, Marketing or related field.
• 3–5 years of proven regional sales management experience in FMCG.
• Deep understanding of FMCG distribution, MT and GT channels.

Responsabilidades

• Develop and execute regional sales plans to increase volume and market share.
• Appoint, manage, and evaluate distribution partners.
• Oversee Modern Trade and General Trade channel performance.

Conhecimentos

Leadership

Negotiation

Data-driven

Analytical skills

Communication

Mobility

Formação

Bachelor's Degree (S1) in Business Administration/Management/Marketing or related field

Descrição da vaga

Regional Sales Manager (Beverages Product)

We are a fast-growing FMCG (Fast-Moving Consumer Goods) company looking for a dynamic, result-oriented, and highly capable Regional Sales Manager specially for Beverages Products Sales.

In this role, you will be fully responsible for driving sales growth, expanding product availability, optimizing distribution networks, and leading our field sales team to dominate the market within your assigned territory.

Key Responsibilities

Strategic Planning: Develop and execute regional sales plans and market penetration strategies to increase sales volume, market share, and numerical distribution for our FMCG products.

Distributor Management: Appoint, manage, and evaluate the performance of distribution partners within the region to ensure seamless product flow, excellent inventory control, and achievement of sell-in and sell-out targets.

Channel Management (MT & GT): Oversee and optimize product visibility and accessibility across both Modern Trade (Hypermarkets, Supermarkets, Local Minimarkets) and General Trade (Wholesalers, Agents, Mom-and-pop stores) channels.

Sales Team Leadership: Lead, mentor, and motivate the regional field sales team (including Area Sales Managers, Sales Supervisors, and Sales Representatives) to achieve daily/monthly targets and ensure effective store coverage.

Trade Marketing & Merchandising Execution: Ensure trade promotion programs are flawlessly executed in the field, maximizing product visibility (share of shelf) and implementing effective in-store merchandising.

Financial Controls: Monitor and manage the regional accounts receivable (AR) and distributor credit limits to ensure healthy cash flow and minimize bad debts.

Market Intelligence & Reporting: Analyze regional sales data, monitor competitor activities, track market trends, and provide regular analytical reports with actionable recommendations to the National Sales Management / Board of Directors.

Job Requirements

Education: Minimum Bachelor’s Degree (S1) in Business Administration, Management, Marketing, or a related field.

Experience: Minimum 3–5 years of proven working experience as a Regional Sales Manager or Senior Area Sales Manager specifically in the FMCG industry (Food & Beverage, Personal Care, or Home Care categories preferred).

Industry Knowledge: Deep understanding of FMCG distribution structures, Distributor Management Systems (DMS), and the market dynamics of Modern Trade (MT) and General Trade (GT).

Leadership & Interpersonal Skills: Strong leadership with a track record of managing large field sales forces, excellent negotiation skills, and a persuasive communication style.

Analytical Skills: Data-driven mindset with the ability to interpret complex sales data, read sales trends, and create accurate sales forecasts.

Mobility: Must possess a valid driver's license and be willing to travel extensively across the assigned regional territories.

Attractive sales incentive scheme / performance-based bonus.

Operational allowance (Company car / traveling reimbursement, fuel, and toll allowances).

Excellent career advancement opportunities to national-level management.