Project Manager (Interior Design – F&B)

CV MIYOU YOGURT INDONESIA; Jakarta Barat; On-site; IDR 300,000,000 - 600,000,000; Full time

Job summary

CV MIYOU YOGURT INDONESIA seeks a seasoned Marketing Lead to develop and execute creative strategies across its F&B brands. You will oversee brand identity, drive campaigns, and manage a multidisciplinary creative team, aligning with sales and digital teams to boost awareness and sales.

You will monitor market trends, consumer behavior, and industry developments to refine campaigns. Strong leadership and data-driven decision making are essential for success.

Qualifications

• Bachelor’s degree in Marketing, Communication, Visual Communication Design, or a related field.
• Minimum 5 years of experience in Marketing, Creative Marketing, or Brand Management.
• Must have previous working experience in an F&B company or F&B brand.
• Proven experience handling marketing and creative campaigns for F&B brands.
• Experienced in developing brand strategies, creative concepts, and integrated marketing campaigns.
• Strong understanding of F&B consumer behavior, market trends, and brand positioning.
• Experienced in leading and managing creative teams.
• Strong knowledge of digital marketing, social media, content strategy, and visual branding.
• Excellent leadership, strategic thinking, communication, and project management skills.
• Creative, data-driven, and able to manage multiple brands and campaigns simultaneously

Responsibilities

• Develop and lead creative marketing strategies aligned with business and brand objectives.
• Lead creative campaigns and brand activations across multiple F&B brands.
• Oversee brand identity, visual communication, and creative direction across marketing channels.
• Develop marketing concepts, promotional campaigns, and engaging content to increase brand awareness and sales.
• Lead and manage the creative marketing team, including designers and content creators.
• Collaborate with Brand, Operations, Sales, and Digital Marketing teams to ensure campaign execution.
• Monitor market trends, competitor activities, and consumer behavior within the F&B industry.
• Oversee social media content, promotional materials, campaign assets, and marketing communications.
• Evaluate campaign performance and provide strategic recommendations for improvement.
• Manage creative marketing budgets, timelines, and resources for effective execution.

Skills

Leadership

Campaign management

Brand management

Digital marketing

Content strategy

Team management

Education

Bachelor’s degree in Marketing/Communication/Visual Communication

Job description

Develop and lead creative marketing strategies aligned with business and brand objectives.

Lead creative campaigns and brand activations across multiple F&B brands.

Oversee brand identity, visual communication, and creative direction across all marketing channels.

Develop marketing concepts, promotional campaigns, and engaging content to increase brand awareness and sales.

Lead and manage the creative marketing team, including designers, content creators, and other creative roles.

Collaborate with Brand, Operations, Sales, and Digital Marketing teams to ensure campaign execution.

Monitor market trends, competitor activities, and consumer behavior within the F&B industry.

Oversee social media content, promotional materials, campaign assets, and marketing communications.

Evaluate campaign performance and provide strategic recommendations for improvement.

Manage creative marketing budgets, timelines, and resources to ensure effective execution.

QUALIFICATIONS

Bachelor's Degree in Marketing, Communication, Visual Communication Design, or a related field.

Minimum 5 years of experience in Marketing, Creative Marketing, or Brand Management.

Must have previous working experience in an F&B company or F&B brand.

Proven experience handling marketing and creative campaigns for F&B brands.

Experienced in developing brand strategies, creative concepts, and integrated marketing campaigns.

Strong understanding of F&B consumer behavior, market trends, and brand positioning.

Experienced in leading and managing creative teams.

Strong knowledge of digital marketing, social media, content strategy, and visual branding.

Excellent leadership, strategic thinking, communication, and project management skills.

Creative, data-driven, and able to manage multiple brands and campaigns simultaneously