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PT DEWA MITRA SUKSES in Bali seeks a Marketing Specialist to plan, implement, and evaluate marketing activities for the F&B brand. You will develop strategies to boost brand awareness, attract customers, and increase sales across restaurants and outlets.
You will create promotional programs, manage social media, and analyze market trends to stay ahead of competitors. Strong communication and teamwork are essential to coordinate with operations and partners to deliver effective campaigns.
Responsible for planning, implementing, and evaluating marketing activities to increase brand awareness, customer visits, sales, and competitiveness of F&B business.
Key responsibilities
Develop and implement marketing strategies to increase sales for restaurants, bars, and F&B outlets
Create promotional programs, special offers, events, and marketing activities aligned with company targets
Manage and develop social media and digital platforms to promote F&B products and services
Create marketing content including photos, videos, promotional materials, and product information
Conduct market research, analyze F&B industry trends, and monitor competitor activities
Build and maintain good relationships with customers, communities, influencers, media, and business partners
Develop partnerships with hotels, travel agents, event organizers, and other parties to increase sales
Coordinate with operational teams to ensure promotional programs are executed effectively
Monitor promotion effectiveness and evaluate marketing activity results against established targets
Prepare marketing activity reports, target achievements, and recommendations for future marketing strategies
About you
Minimum education: SMA/SMK or Diploma in Marketing, Communications, Business, or related field
Experience in marketing, particularly in F&B or hospitality industry (preferred)
Understanding of digital marketing, social media, and promotional strategies
Strong communication, negotiation, creativity, and teamwork skills
Ability to analyze market and evaluate marketing program effectiveness
Ability to work with targets and specified deadlines
Proficiency in operating marketing support applications and report processing tools