Project Manager (26-06939)

Transcosmos; Jakarta Utara; On-site; IDR 167,400,000 - 279,000,000; Full time

Job summary

PT Transcosmos Indonesia seeks a Marketing Automation Specialist to design and execute end-to-end user journeys across Email, Push, In-App Messages, WhatsApp, and SMS. You will own the CEP platform daily, maintaining campaign architecture and data hygiene to support effective campaigns.

The role involves running A/B tests on messaging and delivery times, and translating performance metrics into clear reports for stakeholders. Close collaboration with Data, Product and IT teams is essential.

Qualifications

• Campaign management and marketing automation across channels (Email, Push, In-App, WhatsApp, SMS).
• User segmentation and audience analysis for relevant targeting.
• CEP platform daily ownership: campaign architecture, data hygiene and ops.

Responsibilities

• Campaign Management & Automation: Design and execute end-to-end user journeys and marketing automation across various channels (Email, Push Notifications, In-App Messages, WhatsApp, SMS).
• User Segmentation: Analyze user behavior and touchpoints to build dynamic audience segments.
• Platform Optimization: Act as the daily platform owner, ensuring smooth operations, campaign architecture maintenance, and data hygiene within the CEP system.
• A/B Testing: Develop and execute continuous experiments (A/B/n testing) on messaging, visuals, and delivery times to improve conversion rates.
• Reporting & Data Analysis: Monitor campaign performance metrics (Open Rate, CTR, Conversion Rate, Churn) and translate this data into actionable reporting templates.
• Cross-Functional Collaboration: Work closely with the Data, Product, and Developer/IT teams to ensure event tracking, user attributes, and data flows from backend systems are seamlessly integrated into the CEP platform.

Job description

• Campaign Management & Automation: Design and execute end-to-end user journeys and marketing automation across various channels (Email, Push Notifications, In-App Messages, WhatsApp, SMS).
• User Segmentation: Analyze user behavior and touchpoints to build dynamic and relevant audience segments.
• Platform Optimization: Act as the daily platform owner, ensuring smooth operations, campaign architecture maintenance, and data hygiene within the CEP system.
• A/B Testing: Develop and execute continuous experiments (A/B/n testing) on messaging, visuals, and delivery times to improve conversion rates.
• Reporting & Data Analysis: Monitor campaign performance metrics (Open Rate, CTR, Conversion Rate, Churn) and translate this data into actionable reporting templates.
• Cross-Functional Collaboration: Work closely with the Data, Product, and Developer/IT teams to ensure event tracking, user attributes, and data flows from backend systems are seamlessly integrated into the CEP platform.

Unlock job insights

Hirer responsiveness Salary match Number of applicants

Facilities Management & Outsourced Services 1,001-5,000 employees

PT Transcosmos Indonesia, a joint venture between Transcosmos Inc. and CBN (a member of the Salim Group), is a Global Digital Transformation Partner in Customer Experience Solutions and Digital Marketing Solutions.

We offer integrated services including Omni Channel Contact Center & Business Process Outsourcing from Bank & Finance, Social Networking Services, E-Commerce or Digital Marketing Services like Website & Apps Development, Digital Ads & KOL, and Social Media Management.

At TCID, we combine skilled professionals with cutting-edge technology to deliver exceptional services.

PT Transcosmos Indonesia, a joint venture between Transcosmos Inc. and CBN (a member of the Salim Group), is a Global Digital Transformation Partner in Customer Experience Solutions and Digital Marketing Solutions.

We offer integrated services including Omni Channel Contact Center & Business Process Outsourcing from Bank & Finance, Social Networking Services, E-Commerce or Digital Marketing Services like Website & Apps Development, Digital Ads & KOL, and Social Media Management.

At TCID, we combine skilled professionals with cutting-edge technology to deliver exceptional services.