Product Development Staff (Marketing)

PT YKK Zipper Indonesia; Jakarta Pusat; On-site; IDR 96,000,000 - 168,000,000; Full time

Job summary

PT YKK Zipper Indonesia is seeking a Product Development Staff (Marketing) to bridge marketing insights with product development initiatives in Central Jakarta. You will translate market demands into actionable product strategies to keep offerings competitive and aligned with customer needs.

You will collaborate across marketing, product development, sales, and customer service, preparing briefs, marketing plans, and performance analyses to guide senior management decisions.

Qualifications

• Bachelor’s degree in Marketing, Business Administration, Product Management, or a related discipline.
• 2–4 years of experience in product management, product marketing, or marketing strategy roles.
• Strong analytical and research skills with proficiency in data interpretation.
• Excellent written and verbal communication in English and Bahasa Indonesia.
• Proven ability to work across departments and manage multiple priorities.
• Solid understanding of the product development lifecycle.
• Proficiency with product management tools and Microsoft Office.
• Knowledge of the fastening, textiles, or manufacturing industry is advantageous.
• Ability to translate market data into actionable insights.
• Strong organizational skills with attention to detail.
• Problem-solving mindset.

Responsibilities

• Conduct market research and competitive analysis to identify trends and opportunities in the fastening solutions industry.
• Collaborate with product development, sales, and customer service to gather insights and feedback on products.
• Develop and maintain product development briefs communicating marketing requirements and commercial objectives.
• Support creation of product marketing strategies including positioning and go-to-market plans.
• Analyze product performance metrics and customer feedback to identify improvements.
• Participate in product testing and evaluations from a marketing perspective.
• Prepare detailed reports and presentations on market insights and recommendations.
• Monitor industry developments and regulatory changes to inform decisions.
• Support development of product documentation for marketing and sales teams.
• Liaise with customers and stakeholders to feed intelligence into the development cycle.

Skills

Market research

Data interpretation

Cross-functional collaboration

English proficiency

Bahasa Indonesia

Product management

Microsoft Office

Education

Bachelor’s degree in Marketing, Business Administration, Product Management, or related

Tools

Microsoft Office

Product management tools

Job description

About the role

PT YKK Zipper Indonesia is seeking a talented and dynamic Product Development Staff (Marketing) to join our growing team. This is a full-time position based in Central Jakarta, Jakarta. In this role, you will play a crucial part in bridging the gap between our marketing insights and product development initiatives. You will be responsible for translating market demands and consumer trends into actionable product strategies, ensuring our offerings remain competitive and aligned with customer needs. This position is essential to our company's ability to innovate and maintain market leadership in the zipper and fastening solutions industry.

Key responsibilities

• Conduct market research and competitive analysis to identify emerging trends, customer preferences, and market opportunities in the fastening solutions industry
• Collaborate with cross-functional teams including product development, sales, and customer service to gather insights and feedback on existing and potential products
• Develop and maintain product development briefs that communicate marketing requirements, target specifications, and commercial objectives to the development team
• Support the creation of product marketing strategies, including positioning, messaging, and go-to-market plans for new and revised product launches
• Analyse product performance metrics and customer feedback to identify areas for improvement and optimization
• Participate in product testing and evaluation, providing marketing perspective on quality, functionality, and market viability
• Prepare detailed reports and presentations on market insights, competitive analysis, and product recommendations for senior management
• Monitor industry developments, regulatory changes, and consumer behaviour to inform strategic product decisions
• Support the development of product documentation, including specifications, features, and benefits for marketing and sales teams
• Liaise with customers and stakeholders to understand their needs and expectations, feeding this intelligence into the product development cycle

What we’re looking for

• Bachelor’s degree in Marketing, Business Administration, Product Management, or a related discipline
• 2-4 years of experience in product management, product marketing, or marketing strategy roles, preferably within manufacturing or industrial sectors
• Strong analytical and research skills with proficiency in data interpretation and market analysis
• Excellent written and verbal communication skills in English and Bahasa Indonesia
• Proven ability to work collaboratively across departments and manage multiple priorities simultaneously
• Solid understanding of the product development lifecycle and market-to-launch processes
• Proficiency with product management tools and Microsoft Office applications
• Knowledge of the fastening, textiles, or manufacturing industry is advantageous but not essential
• Demonstrated ability to translate complex market data into clear, actionable insights and recommendations
• Strong organisational skills with meticulous attention to detail
• Problem-solving mindset with the ability to identify opportunities and propose innovative solutions

What we offer

• We offer a competitive salary package commensurate with experience and qualifications.
• Career development opportunities are available through training programmes, mentorship, and clear pathways for advancement within our organisation.
• We provide a collaborative work environment where your ideas are valued and innovation is encouraged.
• Additional benefits include health and wellness initiatives, a supportive company culture, and the opportunity to work with a globally recognised brand in the fastening solutions industry.
• We believe in maintaining a healthy work-life balance and support flexible working arrangements where feasible.

About us

PT YKK Zipper Indonesia is part of the YKK Group, a world-leading manufacturer of high-quality zippers, fastening solutions, and related products. With decades of experience and a commitment to excellence, we serve diverse industries including fashion, textiles, luggage, and industrial applications. Our company is built on principles of quality, innovation, and customer satisfaction. We pride ourselves on our advanced manufacturing capabilities, dedication to sustainability, and a workforce of skilled professionals who are passionate about delivering exceptional products. As part of the global YKK network, we combine international expertise with local market knowledge to serve our customers effectively.