Performance Marketing & Digital Marketing

bitbybit Studio; Jakarta Pusat; On-site; IDR 180,000,000 - 260,000,000; Full time

Job summary

bitbybit Studio is seeking a high-agency AI FIRST Digital Marketer / Growth to drive global growth and generate pipeline. You will own acquisition, conversion, and messaging, building landing pages, decks, and use cases while partnering with product and founders to align ICP and go-to-market.

The role offers fast shipping, real AI company experience, and ownership of results in a global context.

Qualifications

• 3+ years in marketing/growth/performance (startup, SaaS, or commerce tech preferred).
• High agency: plan, execute, and ship outcomes without waiting for direction.
• Data-driven: comfortable owning funnel metrics and making decisions from numbers.
• AI native: actively use AI to move faster and better in daily workflow.

Responsibilities

• Own acquisition across Meta (Click-to-WhatsApp), Google/Search, TikTok, retargeting, and experiments.
• Launch weekly tests (creative angles, audiences, offers, landing pages, WhatsApp flows).
• Build follow-up + nurture loops to increase close rate and reduce lead drop-off.
• Set up lightweight reporting tying marketing to revenue.
• Turn AI features into simple value propositions and build landing pages, decks, one-pagers, use cases, and case studies.

Job description

bitbybit builds AI-powered, WhatsApp-first products that help businesses automate sales, support, and customer engagement. Our platform enables real AI agents that don’t just answer questions — they take action across commerce workflows.

We’re looking for a high-agency "AI FIRST" Digital Marketer / Growth to drive growth and pipeline. This is a special role for someone who wants global exposure and wants to jump into the AI space right now — building inside a real AI company, shipping fast, and owning results.

What you’ll do:

Growth & Acquisition

• Own acquisition across Meta (Click-to-WhatsApp), Google/Search, TikTok, retargeting, and experiments.
• Launch weekly tests (creative angles, audiences, offers, landing pages, WhatsApp flows).
• Track CAC/ROAS/pipeline and optimize for efficiency.

Conversion & Lifecycle

• Build follow-up + nurture loops that increase close rate and reduce lead drop-off.
• Set up lightweight reporting that ties marketing to revenue.

Messaging & GTM Assets

• Turn complex AI features into simple, compelling value propositions.
• Build what sales needs to win: landing pages, decks, one-pagers, use cases, case studies.
• Partner with product/founders to align ICP, offers, and go-to-market.
• Push AI to its limits to accelerate your research, copy iteration, and campaign analysis.
• Automate repetitive marketing tasks so you can focus purely on high-impact growth.
• Obsessively test new AI tools and champion the best ones across the company.

What we’re looking for:

• Mindset: Someone who Gets Sh*t Done, strives for Continuous Improvement, and always Stays Humble.
• Experience: 3+ years in marketing/growth/performance (startup, SaaS, or commerce tech preferred).
• High Agency: You don’t wait to be told what to do — you plan, execute, and ship outcomes.
• Technical Chops: Strong hands‑on execution on Meta (especially Click-to-WhatsApp) + at least one of: Search or TikTok.
• Data-Driven: Deeply comfortable owning funnel metrics and making decisions based on numbers.
• AI Native: You actively use AI to move faster and better. If AI isn't part of your daily workflow, this won’t be a fit.

Nice to have:

• Experience marketing to e-commerce/D2C brands or selling SaaS to operators.
• Familiar with WhatsApp commerce, conversational funnels, CRM.