On-Site B2B Digital Growth Marketer

MatchaTalent; Batam; On-site; IDR 111,600,000 - 200,880,000; Full time

Job summary

MatchaTalent is seeking a Digital Marketing Coordinator to drive B2B customer acquisition and growth for its on-site operations in Indonesia. The role covers end-to-end digital marketing, performance campaigns, lead generation, SEO, marketing automation, and collaboration with vendors.

You will work with leadership and a small team to optimize online visibility, nurture leads, and convert prospects into customers.

Qualifications

• Bachelor's degree in Marketing, Business Administration, Communications, or related field.
• 3–5 years hands-on digital marketing experience.
• Experience with paid acquisition campaigns and measurable results.
• Strong understanding of SEO, CRO, and lead nurturing.

Responsibilities

• Develop multi-channel customer acquisition strategies to generate B2B leads and orders.
• Build and optimize acquisition funnels across digital channels.
• Track KPI metrics (CPL, CAC, CR, ROAS) and optimize campaigns.
• Coordinate with Google/Meta ads specialists and external vendors.
• Implement and optimize marketing automation, CRM workflows, and lead-tracking.

Skills

Digital marketing

B2B lead generation

SEO

Paid media (Google Ads)

Paid media (Meta Ads)

Marketing automation

CRM workflows

Analytics

A/B testing

Email & WhatsApp nurturing

Education

Bachelor's in Marketing/Business/Communications

Tools

Google Ads

Meta Ads Manager

GA4/Google Analytics

Google Tag Manager

CRM platforms

Job description

MatchaTalent is seeking a Digital Marketing Coordinator to drive B2B customer acquisition and growth for its on-site operations in Indonesia. The role covers end-to-end digital marketing, performance campaigns, lead generation, SEO, marketing automation, and collaboration with vendors.

You will work with leadership and a small team to optimize online visibility, nurture leads, and convert prospects into customers.