Marketing Systems & Analytics Specialist

PT Bhakti Idola Tama; Pluit; On-site; IDR 89,280,000 - 133,920,000; Full time

Job summary

PT. Bhakti Idola Tama is seeking a Marketing Business Analyst Staff to drive brand growth through strategic market analysis, content conceptualization, and promotional event execution. You will act as a bridge between Marketing and IT, shaping Marketing-related systems and applications across branches.

The role requires strong analytical and communication skills, plus experience in marketing operations or business analysis. Join a growing team supporting Indonesia-wide initiatives.

Qualifications

• Bachelor degree from any major, preferably in Marketing, Management, Business, Information Systems, IT, or any relevant field.
• Experienced in Business Analyst, Marketing Operations, Project Management, or a relevant position, preferably in a similar industry.
• Strong analytical, problem-solving, and attention-to-detail skills.
• Ability to understand business needs and effectively bridge them with the IT team.
• Strong communication and cross-functional coordination skills.
• Basic understanding of business processes and systems/applications.
• Proficient in Microsoft Excel/Google Sheets.

Responsibilities

• Act as a liaison between the Marketing and IT teams in the development and implementation of Marketing-related systems and applications.
• Support the preparation and implementation of cross-brand Marketing initiatives through the relevant systems or applications.
• Monitor ongoing Marketing activities and system implementation, ensuring updates and information are communicated accurately and in a timely manner.
• Conduct verification and validation of system features and Marketing campaigns to ensure they function according to business requirements and established guidelines.
• Handle problem-solving and coordinate with relevant teams to ensure smooth system and program implementation.
• Evaluate system and program implementation and provide improvement recommendations for future Marketing initiatives.
• Coordinate with Sales Heads across branches and relevant stakeholders to ensure smooth implementation and adoption of Marketing systems and programs.
• Analyze Marketing needs and translate them into business requirements that can be implemented by the IT team.

Skills

Analytical thinking

Problem solving

Attention to detail

Cross-functional coordination

Communication

Excel/Sheets proficiency

Bridging business/IT

Education

Bachelor's degree in Marketing/Management/Business/IS/IT

Tools

Microsoft Excel

Google Sheets

Job description

PT. Bhakti Idola Tama is seeking a Marketing Business Analyst Staff to drive brand growth through strategic market analysis, content conceptualization, and promotional event execution. You will act as a bridge between Marketing and IT, shaping Marketing-related systems and applications across branches.

The role requires strong analytical and communication skills, plus experience in marketing operations or business analysis. Join a growing team supporting Indonesia-wide initiatives.