Marketing Communication – Operational Officer

PT. Levi Kuliner Management; Jakarta Utara; On-site; IDR 120,000,000 - 190,000,000; Full time

Job summary

Hang Tuah Kopi & Toastery is seeking a Marketing Communication - Operational Officer to collaborate with the Operational Team, brainstorm local promotions, and drive traffic and sales at each outlet. You will plan and execute marketing campaigns across all outlets, covering branding initiatives, sales boost programs, seasonal promotions, and other activities.

You will track campaign performance, manage brand collaborations for co-promotions, identify bottlenecks in marketing processes, and

Qualifications

• Minimum 2 years experience in Marketing, especially Marketing Operational / Brand Activation / Ecommerce.
• Bachelor's degree in Marketing, Communications or Any field related.
• Organized, detail-oriented, and able to manage multiple projects simultaneously.
• Analytical mindset - able to track campaign data and draw actionable insights.
• Creative thinker who is also execution-focused and comfortable working in a fast-paced environment.

Responsibilities

• Collaborate with Operational Team through brainstorming sessions to identify and execute local promotions that drive traffic and sales at each outlet.
• Plan and execute marketing campaigns across all outlets - covering branding initiatives, sales boost programs, seasonal promotions, and other marketing activities.
• Responsible to platforms related to marketing/branding.
• Track and report on the performance of campaigns, promotions, and partnerships - including budget utilization and key results.
• Develop and manage brand collaboration and partnership initiatives for co-promotions, cross-brand campaigns, and local outlet activations.
• Identify bottlenecks in marketing processes and implement scalable solutions.

Skills

Marketing

Brand Activation

Analytics

Project Management

Education

Bachelor's degree in Marketing, Communications or Any field related

Job description

Marketing Communication - Operational Officer

Collaborate with Operational Team through brainstorming sessions to identify and execute local promotions that drive traffic and sales at each outlet.

Plan and execute marketing campaigns across all outlets - covering branding initiatives, sales boost programs, seasonal promotions, and other marketing activities.

Responsible to platforms related to marketing/branding.

Track and report on the performance of campaigns, promotions, and partnerships - including budget utilization and key results.

Develop and manage brand collaboration and partnership initiatives for co-promotions, cross-brand campaigns, and local outlet activations.

Identify bottlenecks in marketing processes and implement scalable solutions.

Requirements:

Minimum 2 years experience in Marketing, especially Marketing Operational / Brand Activation / Ecommerce.

Bachelor's degree in Marketing, Communications or Any field related.

Organized, detail-oriented, and able to manage multiple projects simultaneously.

Analytical mindset - able to track campaign data and draw actionable insights.

Creative thinker who is also execution-focused and comfortable working in a fast-paced environment.

Hang Tuah Kopi & Toastery was first established in 2016, carrying the concept of a Modern Living Kopitiam. We are committed to being a place that consistently serves Peranakan-inspired food and beverages, thoughtfully adapted to local tastes within 20 outlet across Indonesia.

Hang Tuah Kopi & Toastery was first established in 2016, carrying the concept of a Modern Living Kopitiam. We are committed to being a place that consistently serves Peranakan-inspired food and beverages, thoughtfully adapted to local tastes within 20 outlet across Indonesia.