In-Store Brand Experience Lead

Cermati.com; Jakarta Pusat; On-site; IDR 250,000,000 - 450,000,000; Full time

Job summary

Indodana, an OJK-licensed fintech, seeks an In-store Brand Visual Merchandising Specialist to lead offline branding initiatives across multiple stores. You will manage cross-functional projects, ensure brand-consistent in-store presence, and optimize merchandising to boost customer engagement and sales.

Bring 5+ years in offline marketing, strong stakeholder management, and proficiency in PowerPoint, Excel, and Google Suite to report results and guide strategic planning.

Qualifications

• 5+ years in marketing, especially offline branding and marketing material.
• Proven track record of leading cross-functional projects and teams.
• Strong interpersonal and stakeholder management skills.
• Advanced proficiency in presentation and analytical tools (PowerPoint, Excel, Google Suite).
• Able to be strategic in planning and analysis.

Responsibilities

• Lead store placement projects with procurement, KA, sales, vendors, and merchants.
• Plan and manage budgets to maximize store growth.
• Ensure store visuals align with brand guidelines across regions.
• Develop in-store POP merchandising and oversee implementation of strategies.
• Oversee product displays to create an engaging shopping environment.
• Standardize staff on brand guidelines and customer service protocols.
• Monitor brand and marketing assets across the region and campaigns.
• Analyze sales data and customer feedback to identify branding improvements.

Skills

Offline branding

Brand guidelines

Stakeholder management

Presentation skills

Data analysis

Tools

PowerPoint

Excel

Google Suite

Job description

Indodana, an OJK-licensed fintech, seeks an In-store Brand Visual Merchandising Specialist to lead offline branding initiatives across multiple stores. You will manage cross-functional projects, ensure brand-consistent in-store presence, and optimize merchandising to boost customer engagement and sales.

Bring 5+ years in offline marketing, strong stakeholder management, and proficiency in PowerPoint, Excel, and Google Suite to report results and guide strategic planning.