Head Of Business & Growth - Gopay Later

Go To Group; Jakarta Pusat; On-site; IDR 669,600,000 - 1,339,200,000; Full time

Job summary

GoTo Group's GoPay Later team seeks a seasoned Head of Business & Growth to drive user, transaction, and GTV growth. You will translate insights into strategy, lead GTM plans, and build a roadmap with cross-functional partners across Marketing, Product, Risk, and Finance.

You will balance growth with credit quality, develop the team, and guide initiatives from concept to measurement in a dynamic BNPL ecosystem in Indonesia.

Qualifications

• 8+ years of experience in business growth, strategy, or product/business management roles in BNPL or consumer lending.
• Proven track record of driving measurable growth in user, transactions, or revenue metrics for a consumer product.
• Solid understanding of credit products and the trade-off between growth and risk.
• Strong data analytical skills; comfortable working hands-on with data to find insights, size opportunities, and evaluate impact.
• Experience taking initiatives end to end, from identification to GTM planning, execution and post-launch measurement.
• Ability to lead and influence cross-functional teams without direct authority, including with senior stakeholders.

Responsibilities

• Own GoPay Later’s growth strategy and targets for users, transactions, and GTV, translating into a prioritized initiative roadmap.
• Identify new growth opportunities through data analysis, customer research and market understanding.
• Develop go-to-market plans for new and existing initiatives, marketing campaigns, and partnership levers.
• Develop the product roadmap based on customer insights and data, prioritizing features in the right order.
• Drive cross-functional execution with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance.
• Balance growth with credit quality with the credit risk team to grow the portfolio responsibly.
• Lead and develop a high-performing team.

Skills

Growth strategy

Data analysis

GTM planning

Cross-functional leadership

Credit risk understanding

Stakeholder management

Team leadership

Job description

Head of Business & Growth - GoPay Later

Perusahaan : Go To Group Jenis Pekerjaan : Full-Time Jakarta, Indonesia

Deskripsi Pekerjaan - Head of Business & Growth - GoPay Later

About the Role

As Head of Business & Growth for GoPay Later, you’ll own the growth of product by combining business understanding, data, and customer insights to find where the next wave of growth and opportunity will come from. You’ll turn those opportunities into go-to-market plans across product and marketing and drive them from strategy through execution and measurement, with clear accountability. Lead the team, set clear direction, and develop people to deliver aspirational goals.

What You Will Do

• Own GoPay Later’s growth strategy and targets for users, transactions, and GTV, and translate them into a clear strategy of prioritized initiatives.
• Identify new growth opportunities through data analysis, customer research, and market understanding, including new user segments, use cases, merchants, and ecosystem touchpoints.
• Develop go-to-market plans for new and existing initiatives, marketing campaigns, and partnership levers.
• Develop the product roadmap, leveraging customer insights and data to decide which features and improvements to build and in the right order of priority.
• Drive cross-functional execution with Marketing, Product, Risk, Engineering, Compliance, Legal, and Finance, aligning priorities and removing blockers to get initiatives live.
• Work with the credit risk team to balance growth with credit quality, ensuring initiatives grow the portfolio responsibly.
• Lead and develop a high-performing team.

What You Will Need

• 8+ years of experience in business growth, strategy, or product/business management roles in the BNPL or consumer lending industry.
• Proven track record of driving measurable growth in user, transaction, or revenue metrics for a consumer product.
• Solid understanding of credit products and the trade‑off between growth and risk.
• Strong data analytical skills; comfortable working hands‑on with data to find insights, size opportunities, and evaluate impact.
• Experience taking initiatives end to end, from opportunity identification and GTM planning to execution and post-launch measurement.
• Ability to lead and influence cross-functional teams without direct authority, including with senior stakeholders.

About the Team

You’ll be part of the GoPayLater team, which builds and grows BNPL products within the GoTo ecosystem. Our mission is to make flexible, responsible credit accessible to millions of Indonesians, many of whom are underserved by traditional financial institutions. We are a tight-knit group who are bonded by two things: our genuine desire to add value to the lives of our consumers and the growth mindset and passion to make an impact. Our team enjoys what we do since we get to see the impact of our work reflected in our consumer's everyday lives. Come join our family to see what we mean!

About GoTo Group GoTo is the largest digital ecosystem in Indonesia. GoTo's mission is to 'empower progress' by offering technology infrastructure and solutions that help everyone to access and thrive in the digital economy. The GoTo ecosystem provides a wide range of services, including mobility, delivery, payments, financial services, and technology solutions for merchants. The ecosystem also provides e-commerce services through Tokopedia and banking services through its partnership with Bank Jago.

About Gojek Gojek is Southeast Asia’s leading on-demand platform and pioneer of the multi-service ecosystem with over 2.5 million driver partners across the regions offering a wide range of services such as transportation, food delivery, logistics and more. With its mission to create impact at scale, Gojek is committed to resolving consumer problems and raising standards of living by connecting consumers to the best providers of goods and services in the market.

About GoTo Financial GoTo Financial accelerates financial inclusion through its leading financial services and merchants solutions. Its consumer services include GoPay and GoPayLater and serve businesses of all sizes through Midtrans, Moka, GoBiz Plus, GoBiz, and Selly. With its trusted and inclusive ecosystem of products, GoTo Financial is open to new growth opportunities and aims to empower everyone to Make It Happen, Make It Together, Make It Last.

GoTo and its business units, including Gojek and GoToFinancial ("GoTo") only post job opportunities on our official channels onour respective company websites and on LinkedIn. GoTo is not liable for any job postings or job offers that did not originate from us. You should conduct your own due diligence to prevent being victims of any fake job scams, if they did not originate from GoTo's official recruitment channels. #LI-ONSITE We may use artificial intelligence (AI) tools to support parts of the hiring process, such as reviewing applications, analyzing resumes, or assessing responses and identifying potential inconsistencies or verification signals in application materials based on available information. These tools assist our recruitment team but do not replace human judgment. Final hiring decisions are ultimately made by humans. If you would like more information about how your data is processed, please contact us.

Tentang Perusahaan

Go To Group

Kami adalah perusahaan teknologi nomor 1 di Indonesia. GoTo berdedikasi untuk menciptakan dampak sosial berskala besar di manapun kami beroperasi.