Growth Marketing Lead - Hybrid, Data-Driven Growth

Twofive Adventure Park; Makassar; Hybrid; IDR 480,000,000 - 720,000,000; Full time

Benefits offered by this job

Competitive salary and bonus

Health, dental, and vision benefits

Leadership development opportunities

Hybrid work environment in Makassar

Job summary

Twofive Adventure Park is seeking a Growth Marketing Lead to accelerate customer acquisition and retention from our Makassar office. You will own data-driven growth strategies across paid, organic, and product marketing channels to unlock rapid, sustainable growth.

As a senior marketer, you will design experiments, analyze funnel metrics, and collaborate with product and engineering to optimize onboarding and activation. A strong analytical mindset and leadership are essential.

Qualifications

• 5+ years of experience in growth marketing with proven results.
• Strong analytical skills and experience with data tools.
• Experience with experimentation frameworks and A/B testing.

Responsibilities

• Develop and implement data-driven growth strategies to acquire, activate, and retain customers.
• Design and run A/B tests across channels to optimize performance.
• Collaborate with product, engineering, and marketing teams on growth initiatives.
• Manage growth channel budgets and optimize ROI.
• Stay ahead of emerging growth marketing trends.

Skills

Growth marketing

Analytics

A/B testing

SQL

Cross-functional collaboration

Budget management

Education

Bachelor's degree in Marketing

Tools

Google Analytics

Mixpanel

SQL

Job description

Twofive Adventure Park is seeking a Growth Marketing Lead to accelerate customer acquisition and retention from our Makassar office. You will own data-driven growth strategies across paid, organic, and product marketing channels to unlock rapid, sustainable growth.

As a senior marketer, you will design experiments, analyze funnel metrics, and collaborate with product and engineering to optimize onboarding and activation. A strong analytical mindset and leadership are essential.