Growth Architect: Digital Acquisition for Agent Network

Amartha Financial Group; Daerah Khusus Ibukota Jakarta; Vor Ort; IDR 180.000.000 - 300.000.000; Vollzeit

Zusammenfassung

Amartha Financial Group is seeking a Digital Growth Specialist to scale our agent network and strengthen Amarthalink's digital footprint. You will shape a data-driven growth strategy, work with product, marketing, and data science teams, and drive location-based and campaign-based acquisition initiatives across Indonesia.

The role emphasizes strategic thinking, analytical rigor, and collaboration to optimize ROI and support company growth in a fast-paced, inclusive environment.

Qualifikationen

• Bachelor's degree in Marketing, Communications, Business or related field.
• 3+ years of growth experience with a focus on digital acquisition.
• Strong analytical skills and ability to translate data into insights.
• Excellent presentation and stakeholder communication capabilities.
• Experience with data visualization and digital marketing analytics tools.

Aufgaben

• Develop a comprehensive digital acquisition strategy based on segment behavior and goals.
• Drive location-based acquisition with product, marketing, and data science teams.
• Collaborate with marketing to optimize paid ads, SEO, and ASO for the agent network.
• Analyze agent network performance, including acquisition rates and coverage.
• Create reports and visualizations highlighting trends and improvement areas.
• Monitor CAC and ROAS; manage budgets for digital marketing initiatives.
• Ensure digital spend delivers ROI and aligns with growth objectives.
• Coordinate with Strategy & Growth teams to align digital strategies with business goals.
• Prepare regular performance insights and strategic recommendations.

Kenntnisse

Data analytics

Digital acquisition

Strategic thinking

Presentation skills

Problem solving

Data visualization

Stakeholder communication

Ausbildung

Bachelor's degree in Marketing, Communications, Business

Tools

Data analytics tools

Digital marketing analytics tools

Jobbeschreibung

Amartha Financial Group is seeking a Digital Growth Specialist to scale our agent network and strengthen Amarthalink's digital footprint. You will shape a data-driven growth strategy, work with product, marketing, and data science teams, and drive location-based and campaign-based acquisition initiatives across Indonesia.

The role emphasizes strategic thinking, analytical rigor, and collaboration to optimize ROI and support company growth in a fast-paced, inclusive environment.