E-commerce Performance Ads Strategist

Cartrack Technologies Indonesia; Jawa Barat; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Cartrack Technologies Indonesia is seeking an E-commerce Performance Marketing Specialist to join our team in Depok. You will be responsible for planning, executing, and optimizing paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads to maximize ROAS and drive online store revenue.

You will conduct keyword research, audience segmentation, and bid management, monitor daily metrics, and provide actionable insights through regular reporting.

Qualifications

• Proven experience in managing paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads.
• Strong ability to plan, execute and optimize campaigns to improve ROAS.
• Experience with keyword research, audience segmentation, and bid management.
• Ability to monitor metrics and provide actionable insights from data.

Responsibilities

• Plan, implement, and manage paid advertising campaigns across platforms such as Google Ads, Facebook Ads, and Instagram Ads.
• Conduct keyword research, audience segmentation, and bid management to optimize campaign performance and ROAS.
• Monitor campaign metrics daily, analyze performance data, and provide regular reports with actionable insights and recommendations.
• A/B test ad creatives, landing pages, and targeting strategies to continuously improve campaign effectiveness.
• Collaborate with the content and design teams to ensure compelling and high-converting ad assets.
• Stay up-to-date with the latest trends and best practices in performance marketing and e-commerce advertising.

Skills

Data-driven

Analytical

Campaign optimization

ROAS focus

Performance marketing

Tools

Google Ads

Facebook Ads

Instagram Ads

Keyword research tools

Job description

Cartrack Technologies Indonesia is seeking an E-commerce Performance Marketing Specialist to join our team in Depok. You will be responsible for planning, executing, and optimizing paid advertising campaigns across Google Ads, Facebook Ads, and Instagram Ads to maximize ROAS and drive online store revenue.

You will conduct keyword research, audience segmentation, and bid management, monitor daily metrics, and provide actionable insights through regular reporting.