E-commerce Growth & Digital Marketing Lead

Kurnia Ciptamoda Gemilang; Jawa Barat; Hybrid; IDR 120,000,000 - 240,000,000; Full time

Job summary

Kurnia Ciptamoda Gemilang is seeking a Head of Digital Marketing to lead e-commerce growth from its Bekasi headquarters. The role demands a strategic, data-driven marketer with experience across SEO, SEM, social media, content, and CRO.

A hybrid work model offers balance between strategic leadership and collaboration with the team. The ideal candidate will drive customer acquisition and retention, manage budgets, and mentor a high-performance marketing team while staying ahead of industry trends

Qualifications

• Bachelor's degree in marketing or related field.
• 7–10 years in digital marketing with at least 3 years in a leadership role.
• Proven track record of growth in online sales via digital channels.
• Strong analytical skills and data-driven mindset.

Responsibilities

• Develop and implement digital marketing strategies to drive traffic and revenue.
• Oversee SEO, SEM, paid social, email, affiliate, and content marketing.
• Manage the digital marketing budget to maximize ROI.
• Lead and mentor the digital marketing team.
• Report performance to senior management with actionable insights.

Skills

Leadership

Digital marketing

Analytical skills

Team management

Education

Bachelor's degree in Marketing

Master's degree preferred

Tools

Google Analytics

Adobe Analytics

A/B Testing

CRM Systems

Marketing Automation

Job description

Kurnia Ciptamoda Gemilang is seeking a Head of Digital Marketing to lead e-commerce growth from its Bekasi headquarters. The role demands a strategic, data-driven marketer with experience across SEO, SEM, social media, content, and CRO.

A hybrid work model offers balance between strategic leadership and collaboration with the team. The ideal candidate will drive customer acquisition and retention, manage budgets, and mentor a high-performance marketing team while staying ahead of industry trends