Digital Marketing Staff/Senior

Evolene Indonesia; Tangerang; On-site; IDR 89,280,000 - 167,400,000; Full time

Job summary

Evolene Indonesia is seeking a driven Digital Marketing Specialist to execute and optimize performance campaigns across Meta, TikTok, Google and marketplace ads. You will support the Marketing Supervisor in driving demand and revenue with data-driven decisions.

Ideal candidates have 2–5 years in digital advertising, hands-on platform experience, and a strong eye for numbers, testing, and scalable growth strategies. Growth potential toward senior roles is available.

Qualifications

• 2–5 years of digital marketing or performance advertising experience.
• Experience with FMCG, supplements, fitness or DTC brands is a strong plus.
• Hands-on with paid ads on Meta Ads, TikTok Ads and/or Google Ads.
• Basic understanding of funnels, conversion metrics and creative testing.
• Comfortable with numbers, dashboards and performance data.
• Curious, fast learner, open to testing, iteration and feedback.
• Strong execution mindset with attention to detail and growth potential.

Responsibilities

• Execute and optimize performance-driven campaigns across Meta, TikTok, Google and marketplace ads.
• Support in driving demand and revenue through well-executed digital campaigns.
• Assist in developing creative angles, hooks, and messaging from product insights.
• Monitor metrics like CTR, CPA, ROAS and cost per lead to improve effectiveness.
• Manage campaigns at SKU level to reach the right audience at each funnel stage.
• Track daily/weekly performance and prepare insights-driven reports.
• Collaborate with Content, Creative and KOL teams to boost creative performance.
• Support testing initiatives and help scale high-performing campaigns.

Skills

Digital marketing

Performance advertising

Analytics & dashboards

Paid ads management

Creative testing

Curiosity & learning

Tools

Meta Ads

TikTok Ads

Google Ads

Shopee/Tokopedia ads

Job description

• Execute and optimize performance-driven digital marketing campaigns across Meta Ads, TikTok Ads, Google Ads, and Marketplace Ads (Shopee / Tokopedia).
• Support the Digital Marketing Supervisor/Manager in driving demand and revenue through well-executed digital campaigns.
• Assist in developing creative angles, hooks, and messaging ideas based on product insights and campaign objectives.
• Monitor and analyze key performance metrics such as CTR, cost per lead, CPA, and ROAS to improve campaign effectiveness.
• Manage and execute campaigns at the SKU level, ensuring the right message reaches the right audience at the right funnel stage.
• Track daily and weekly campaign performance and prepare performance reports with insights and actionable recommendations.
• Collaborate closely with Content, Creative, and KOL teams to continuously improve creative performance.
• Support creative testing initiatives and help scale high-performing campaigns.

Responsibilities

• Execute and optimize performance-driven digital marketing campaigns across Meta Ads, TikTok Ads, Google Ads, and Marketplace Ads (Shopee / Tokopedia).
• Support the Digital Marketing Supervisor/Manager in driving demand and revenue through well-executed digital campaigns.
• Assist in developing creative angles, hooks, and messaging ideas based on product insights and campaign objectives.
• Monitor and analyze key performance metrics such as CTR, cost per lead, CPA, and ROAS to improve campaign effectiveness.
• Manage and execute campaigns at the SKU level, ensuring the right message reaches the right audience at the right funnel stage.
• Track daily and weekly campaign performance and prepare performance reports with insights and actionable recommendations.
• Collaborate closely with Content, Creative, and KOL teams to continuously improve creative performance.
• Support creative testing initiatives and help scale high-performing campaigns.

Requirements

• 2-5 years of experience in digital marketing or performance advertising.
• Experience in FMCG, supplement, fitness, or DTC brands is a strong plus.
• Hands-on experience managing paid ads on Meta Ads, TikTok Ads, and/or Google Ads.
• Basic understanding of digital funnels, conversion metrics, and creative testing.
• Comfortable working with numbers, dashboards, and performance data.
• Curious, fast learner, and open to testing, iteration, and feedback.
• Strong execution mindset with good attention to detail.
• Not ego-driven and willing to grow into a Senior or Managerial role in digital marketing.