Digital Marketing & Admissions Sales Lead

Novarix Global Jakarta; Jakarta Utara; Sur place; IDR 334 800 000 - 669 600 000; Plein temps

Résumé du poste

Novarix Global Jakarta is seeking a Digital Marketing & Admissions Sales Lead to own our digital presence, admissions funnel, and early market development in Indonesia. You will report to the Company Director and have potential to step into senior leadership as operations scale.

You will craft engaging video content, manage campaigns, and build partnerships with schools and communities to drive inquiries, applications, and enrolments.

Qualifications

• Demonstrated experience in social media content creation and digital marketing.
• Confident and patient in presenting and communicating with parents, students, and external stakeholders.
• Strong analytical and reporting skills.
• Proficiency in Google Workspace, video editing, visual design and digital marketing and social media tools.

Responsabilités

• Conceptualize and produce high-impact, short-form video content across TikTok, Instagram, YouTube and other social platforms.
• Monitor digital trends, audience behaviour, and platform algorithms to improve reach and engagement.
• Maintain consistent brand messaging and positioning across all channels.
• Advise parents and students on suitable education pathways and opportunities.
• Drive initial market penetration through organic reach, smart public relations, and engaging community initiatives.
• Build strong relationships with students, parents, schools, and partners.

Connaissances

Social media

Digital marketing

Video editing

Analytics

Outils

Google Workspace

Video editing tools

Social media platforms

Description du poste

We are seeking a highly capable and versatile Digital Marketing & Admissions Sales Lead to work closely with the Company Director and take ownership of our digital presence, student admissions, and initial market development in Indonesia. This role is designed for a strategic thinker who is ready to take ownership of our market presence and eventually step into a senior leadership position as our operations expand.

Key responsibilities

Conceptualize and produce high-impact, short-form video content across TikTok, Instagram, YouTube and other social platforms. Monitor digital trends, audience behaviour, and platform algorithms to improve reach and engagement. Maintain consistent brand messaging and positioning across all channels.

Have a deep understanding of the local education landscape (both government and private sectors) to advise parents and students.

Drive initial market penetration through organic reach, smart public relations, and engaging community initiatives, partnerships, and PR activities.

Analyze campaign performance and lead conversion rates. Present clear progress reports and actionable steps. Track leads, engagement, conversion, applications, and enrolments. Identify opportunities for improvement and take action to achieve agreed targets.

Advise parents and students on suitable education pathways and opportunities.

Manage enquiries, consultations, follow-ups, applications, and enrolments.

Build strong relationships with students, parents, schools, and partners.

Maintain accurate admissions records and follow up on leads.

About you

Demonstrated experience in social media content creation and digital marketing.

Confident and patient in presenting and communicating with parents, students, and external stakeholders.

Strong analytical and reporting skills.

Proficiency in Google Workspace, video editing, visual design and digital marketing and social media tools, TikTok, Douyin, Instagram, YouTube, etc.

Willingness to attend external meetings, school visits, education events, and community activities when required.

Experience in international education, student recruitment, or education consultancy is highly desirable.

Full fluency in English and Bahasa Indonesia. Proficiency in Mandarin is a strong advantage.

Driven and willing to learn to scale new heights.

About us

We are a Singapore-based growing international student recruitment and education consultancy expanding our operations in Jakarta. We believe in high standards in building the most trusted and definitive brand, meticulous planning, and creating an engaging, energetic environment for both our team, parents and students.