Digital Growth & Sourcing Specialist

CIMB; Indonesia; On-site; IDR 240,000,000 - 420,000,000; Full time

Job summary

CIMB Niaga in Indonesia seeks a Digital Sourcing Specialist to drive digital penetration and 360-degree initiatives across product streams. The role involves inviting quality traffic, working with analytics, and leading powerful digital promotions with marketing.

Responsibilities include improving digital stickiness for existing users, onboarding new users through segmentation, and leveraging the product edge (e.g., competitive FX rate) to boost transactions and digital adoption.

Qualifications

• Comprehensive banking knowledge especially pertinent to product, digital banking, and operations.
• Fundamental statistics, including basic descriptive statistics, and statistics modelling.
• Basic knowledge on revenue modelling, cost-benefit analysis.
• Basic knowledge on the evolution and future of banking.
• Working knowledge on digital marketing placement e.g. CPC/CPM, SEO, social media, etc.
• Adept in project management and able to work with minimum supervision.

Responsibilities

• Improve digital stickiness from existing users and onboard new users through segmentation.
• Collaborate with analytics and marketing to drive 360-degree digital initiatives.
• Drive promotions and communications leveraging product edge to grow adoption.

Job description

CIMB Niaga in Indonesia seeks a Digital Sourcing Specialist to drive digital penetration and 360-degree initiatives across product streams. The role involves inviting quality traffic, working with analytics, and leading powerful digital promotions with marketing.

Responsibilities include improving digital stickiness for existing users, onboarding new users through segmentation, and leveraging the product edge (e.g., competitive FX rate) to boost transactions and digital adoption.