Brand Visual Merchandising Lead

PT Dwi Cermat Indonesia; Jakarta Pusat; Presencial; IDR 320.000.000 - 520.000.000; Jornada completa

Descripción de la vacante

Indodana (PT Artha Dana Teknologi) is seeking an In-Store Brand Visual Merchandising Specialist to lead store branding projects across multiple stakeholders. You will plan budgets, ensure visuals align with brand guidelines, and enhance in-store customer experience.

You will develop in-store POP merchandising, standardize staff on brand messaging, monitor regional assets, analyze sales data, and drive branding initiatives with strategic planning and strong stakeholder management.

Formación

• 5+ years in marketing, especially offline branding.
• Proven track record of leading cross-functional projects.
• Strong interpersonal and stakeholder management skills.
• Advanced proficiency in presentation and analytical tools (PowerPoint, Excel, Google Suite).
• Able to be strategic in planning and analysis.

Responsabilidades

• Lead projects on store placement with multiple stakeholders (Procurement, KA, Sales, Vendors, Merchants).
• Plan and execute budget efficiently with full utilization resulting growth in stores.
• Ensuring that the store's visual identity (logo, colors, layout) aligns with the overall brand guidelines.
• Develop in-store POP merchandising and oversee the implementation of visual merchandising strategies to enhance brand presence in-store.
• Overseeing the presentation of products and displays to create an appealing and engaging shopping environment.
• Standardize store staff on brand guidelines, customer service protocols, and product knowledge to ensure a consistent brand experience.
• Monitor brand and marketing assets on all region
• Ensure all displays align with brand guidelines and seasonal campaigns.
• Monitor customer feedback and identifying areas for improvement in the store environment
• Managing the budget for store branding and marketing activities.
• Analyzing sales data and customer feedback to identify trends and measure the effectiveness of branding initiatives.

Conocimientos

Stakeholder management

Cross-functional leadership

Presentation skills

Analytical tools

Herramientas

PowerPoint

Excel

Google Suite

Descripción del empleo

Indodana (PT Artha Dana Teknologi) is seeking an In-Store Brand Visual Merchandising Specialist to lead store branding projects across multiple stakeholders. You will plan budgets, ensure visuals align with brand guidelines, and enhance in-store customer experience.

You will develop in-store POP merchandising, standardize staff on brand messaging, monitor regional assets, analyze sales data, and drive branding initiatives with strategic planning and strong stakeholder management.