Brand Marketing & Content Strategist

XDOF; Jakarta Pusat; On-site; IDR 66,960,000 - 133,920,000; Full time

Job summary

XDOF AI Indonesia is seeking a creative Brand Marketing professional to strengthen our brand across our website and social channels, including TikTok and Instagram. You will craft engaging content, manage partnerships, and use data to drive performance, SEO, and campaigns, all while maintaining a consistent brand voice.

You will oversee content strategy, collaborate with creators, and optimize campaigns based on analytics to grow reach and engagement for the brand.

Qualifications

• Min. 1 year experience in content, social media, or digital marketing.
• Portfolio showcasing content, designs, campaigns, or other creative work.
• Strong visual storytelling, creativity, and awareness of social media trends.
• Hands-on editing with CapCut, Premiere Pro, or Final Cut.
• Familiar with Meta Business Suite, TikTok Analytics, Google Analytics, and ad platforms.
• Good Excel skills to analyze marketing data and reports.
• Strong written communication, attention to detail, and partnership management.
• Well-organized and able to handle multiple projects and deadlines.

Responsibilities

• Plan, shoot, and edit short-form videos for product showcases, BTS, interviews, and UGC-style content.
• Create the copywriting and engaging graphics for social media.
• Manage and maintain website and social media content calendar.
• Develop SEO keywords to improve website visibility and organic traffic.
• Maintain brand identity while exploring new content formats and trends.
• Identify and reach out to creators, influencers, and potential brand partners.
• Plan and execute marketing campaigns from briefing to publication.
• Coordinate campaign deliverables and build long-term partner relationships.
• Monitor campaign performance and identify opportunities to expand reach.
• Track reach, engagement, traffic, clicks, and conversions; report insights.

Skills

Content creation

Social media management

Analytics & reporting

Copywriting

English proficiency

Tools

CapCut

Premiere Pro

Final Cut Pro

Canva

Figma

Job description

XDOF AI Indonesia is seeking a creative Brand Marketing professional to strengthen our brand across our website and social channels, including TikTok and Instagram. You will craft engaging content, manage partnerships, and use data to drive performance, SEO, and campaigns, all while maintaining a consistent brand voice.

You will oversee content strategy, collaborate with creators, and optimize campaigns based on analytics to grow reach and engagement for the brand.