Brand Activations & Partnerships Lead

PT Stuja Kemitraan Indonesia (Stuja Indonesia); Makassar; On-site; IDR 133,920,000 - 245,520,000; Full time

Job summary

PT Stuja Kemitraan Indonesia (Stuja Indonesia) is seeking a partnerships and marketing specialist to identify communities, brands, and event organizers and build opportunities for events and activations at STUJA.

You will manage collaborations, activations, and the company’s presence on delivery platforms while coordinating with internal teams to drive campaigns and long-term partnerships.

Responsibilities

• Identify and build relationships with communities, brands, companies, event organizers, and other potential partners to create opportunities for events and activations at STUJA
• Find and develop opportunities for events and activities at the store, including weddings, gatherings, FGD, meetings, workshops, community events, and other private or public events
• Proactively approach potential customers and partners to introduce STUJA as a venue for events, gatherings, meetings, and other activities
• Develop and execute brand activations, community programs, and collaboration initiatives that are relevant to STUJA’s brand and target audience
• Explore product and brand collaboration opportunities with potential partners, including co-creation, product placement, and other forms of collaboration
• Identify sponsorship opportunities and coordinate with potential sponsors for event support, brand placement, or other mutually beneficial arrangements
• Explore opportunities for STUJA to participate in external events through booths, pop-ups, collaborations, or other forms of brand presence
• Build and maintain a pipeline of potential communities, brands, companies, and event opportunities for STUJA
• Coordinate with internal teams and external partners to ensure events, activations, and collaborations are properly planned and executed
• Support the planning of promotional activities and campaigns to increase store traffic and customer engagement
• Manage and optimize Google Ads campaigns to support local store visibility and promotional activities
• Manage STUJA’s Google Business Profile, including store information, visibility, and customer reviews
• Manage and optimize STUJA’s presence on GoFood and GrabFood, including promotions, product information, visibility, and performance monitoring
• Monitor and evaluate the performance of marketing activities, activations, events, and partnerships based on traffic, engagement, leads, and other relevant results
• Maintain good relationships with communities, partners, event organizers, and other external parties to support long-term collaboration opportunities
• Perform other duties and responsibilities as assigned by the direct supervisor in support of business and operational needs

Job description

PT Stuja Kemitraan Indonesia (Stuja Indonesia) is seeking a partnerships and marketing specialist to identify communities, brands, and event organizers and build opportunities for events and activations at STUJA.

You will manage collaborations, activations, and the company’s presence on delivery platforms while coordinating with internal teams to drive campaigns and long-term partnerships.