Affiliate Manager

facetology; Indonesia; On-site; IDR 167,400,000 - 334,800,000; Full time

Job summary

FACETOLOGY seeks an Affiliate Manager to lead our affiliate marketing strategy, driving GMV, revenue, and customer acquisition in the beauty space. You will manage and grow the affiliate network including KOLs, creators, beauty influencers, and partners, and recruit high-potential affiliates aligned with brand positioning.

Collaborating with Marketing, E-Commerce, Brand, Live Streaming, and Product teams, you will optimize campaigns and monitor performance, delivering data-driven improvements

Qualifications

• 4–6 years of experience in Affiliate Marketing, preferably in beauty or e-commerce.
• Experience with TikTok Affiliate or Shopee Affiliate platforms.
• Strong understanding of KOL/Creator ecosystems.
• Analytical mindset with data-driven decision making.
• Excellent negotiation and presentation skills.

Responsibilities

• Develop and lead the company's Affiliate Marketing strategy to drive revenue, GMV, orders, and customer acquisition.
• Manage and grow the affiliate network including KOLs, creators, beauty influencers, and affiliate partners.
• Identify and recruit high-potential affiliates relevant to the beauty target market and brand positioning.
• Build strong relationships with affiliates and maintain consistent engagement to maximize performance.
• Develop affiliate campaigns, promotions, product seeding, commission schemes, voucher programs, and other initiatives to increase conversion.
• Collaborate with Marketing, E-Commerce, Brand, Live Streaming, and Product teams to align affiliate activities with monthly campaign objectives.
• Monitor and analyze affiliate performance, including GMV, revenue, orders, conversion rate, traffic, ROI/ROAS, commission, and contribution to total sales.
• Conduct regular performance reviews and develop strategies for top-performing, mid-tier, and low-performing affiliates.
• Identify trends in beauty content, creator behavior, and consumer preferences to develop relevant affiliate strategies.
• Optimize affiliate commission structures and campaign mechanics to ensure healthy growth and profitability.
• Develop and execute affiliate activation programs during major e-commerce campaigns such as 9.9, 10.10, 11.11, 12.12, payday, and brand campaigns.
• Coordinate with the creative/content team to provide affiliates with effective product information, selling points, content briefs, and campaign assets.
• Monitor competitor affiliate strategies and marketplace trends to identify opportunities for growth.
• Prepare regular affiliate performance reports and business insights for management.
• Lead and develop the Affiliate team, including target setting, performance monitoring, coaching, and evaluation.

Skills

Affiliate Marketing

Creator ecosystem

Data analytics

Negotiation

Relationship building

Market trends

Education

Bachelor's degree in Marketing

Job description

Joining FACETOLOGY means becoming part of a dynamic beauty brand. We are a human-centric environment, driven by the purpose of enhancing quality of life through our products.

As a Affiliate Manager, you will:

• Develop and lead the company's Affiliate Marketing strategy to drive revenue, GMV, orders, and customer acquisition.
• Manage and grow the affiliate network, including KOLs, creators, beauty influencers, and affiliate partners.
• Identify and recruit high-potential affiliates that are relevant to the beauty target market and brand positioning.
• Build strong relationships with affiliates and maintain consistent engagement to maximize their performance.
• Develop affiliate campaigns, promotions, product seeding, commission schemes, voucher programs, and other initiatives to increase conversion.
• Collaborate closely with Marketing, E-Commerce, Brand, Live Streaming, and Product teams to align affiliate activities with monthly campaign objectives.
• Monitor and analyze affiliate performance, including GMV, revenue, orders, conversion rate, traffic, ROI/ROAS, commission, and contribution to total sales.
• Conduct regular performance reviews and develop strategies for top-performing, mid-tier, and low-performing affiliates.
• Identify trends in beauty content, creator behavior, and consumer preferences to develop relevant affiliate strategies.
• Optimize affiliate commission structures and campaign mechanics to ensure healthy growth and profitability.
• Develop and execute affiliate activation programs during major e-commerce campaigns such as 9.9, 10.10, 11.11, 12.12, payday, and brand campaigns.
• Coordinate with the creative/content team to provide affiliates with effective product information, selling points, content briefs, and campaign assets.
• Monitor competitor affiliate strategies and marketplace trends to identify opportunities for growth.
• Prepare regular affiliate performance reports and business insights for management.
• Lead and develop the Affiliate team, including target setting, performance monitoring, coaching, and evaluation.

Requirements

• Bachelor's degree in Marketing, Business, Communication, or related field.
• Minimum 4–6 years of experience in Affiliate Marketing, preferably in beauty, FMCG, retail, e-commerce, or consumer goods.
• Experience managing TikTok Affiliate, TikTok Shop, Shopee Affiliate, or other marketplace affiliate platforms.
• Strong understanding of KOL/Creator ecosystem and affiliate marketing mechanics.
• Strong analytical and commercial mindset with the ability to translate data into actionable strategies.
• Proven track record in growing affiliate GMV/revenue and managing high-performing creators.
• Strong negotiation, communication, relationship-building, and presentation skills.
• Comfortable working in a fast-paced, target-driven environment.
• Passionate about beauty, social commerce, content trends, and creator economy.