Affiliate & KOL Head

PT Unitama Sari Mas; Jakarta Utara; On-site; IDR 360,000,000 - 600,000,000; Full time

Job summary

PT Unitama Sari Mas in Jakarta seeks a senior Affiliate Marketing & KOL lead to drive growth. You will design and manage Affiliate programs, recruit and manage 1,000+ affiliates, and optimize campaigns for GMV, conversions, and ROI across marketplaces.

You will lead KOL strategies, negotiate with creators, and build lasting partnerships with agencies. Strong leadership and analytical skills are essential for driving revenue and performance.

Qualifications

• Degree in marketing/commerce or related field.
• Minimum 5 years in Affiliate Marketing, KOL/Influencer Management, E-Commerce, or related fields.
• 2–3 years in a managerial role.
• Proven experience building and managing Affiliate & KOL programs.
• Experience growing networks from 0 to 1,000+ affiliates/KOLs.
• Strong understanding of Affiliate Marketing, KOL/Influencer Marketing, Social Commerce and Marketplace.
• Experience managing sales targets, GMV, conversion, ROI/ROAS and campaign performance.

Responsibilities

• Affiliate Management: Develop and execute Affiliate strategies and programs to achieve sales targets.
• Recruit, activate, and manage affiliates to increase sales and content contribution.
• Monitor affiliate performance, commission, GMV, and ROI/ROAS.
• KOL & Influencer Management: Develop KOL strategies and manage campaigns.
• Source, negotiate, brief, and manage KOLs and creators; build relationships with KOLs, creators, and agencies.
• Campaign & Performance: Develop and execute Affiliate & KOL campaigns for launches and promotions.
• Monitor GMV, revenue, conversion, engagement, and ROI/ROAS; analyze and recommend improvements.

Skills

Affiliate Marketing

KOL/Influencer Management

E-Commerce

Education

Bachelor's degree in Marketing, Business, or related field

Job description

Bachelor's degree in Marketing, Business, Communication, E-Commerce, or a related field.

Minimum 5 years of experience in Affiliate Marketing, KOL/Influencer Management, E-Commerce, or related fields, with 2–3 years in a managerial role.

Proven experience in building and managing Affiliate & KOL programs, preferably with experience growing a network from 0 to 1,000+ affiliates/KOLs.

Strong understanding of Affiliate Marketing, KOL/Influencer Marketing, Social Commerce, and Marketplace.

Experienced in managing sales targets, GMV, conversion, ROI/ROAS, and campaign performance.

Strong negotiation, relationship management, analytical, and leadership skills.

Responsibilities

Affiliate Management

Develop and execute Affiliate strategies and programs to achieve sales targets.

Recruit, activate, and manage affiliates to increase sales and content contribution.

Monitor affiliate performance, commission, GMV, and ROI/ROAS.

KOL & Influencer Management

Develop KOL strategies based on campaign objectives and target audience.

Source, negotiate, brief, and manage KOLs and creators.

Build and maintain relationships with KOLs, creators, and agencies.

Campaign & Performance

Develop and execute Affiliate & KOL campaigns for product launches and promotions.

Monitor GMV, revenue, conversion, engagement, and ROI/ROAS.

Analyze campaign performance and provide recommendations for improvement.

Unlock job insights

Your application will include the following questions:

• Which of the following statements best describes your right to work in Indonesia?
• What's your expected monthly basic salary?
• Which of the following types of qualifications do you have?
• How many years of KOL Marketing experience do you have?
• How many years of Affiliate Marketing experience do you have?

Started in the 1980s as a trading company selling air freshener products and stationeries, we have tremendously expanded into a manufacturing and distribution company of home care products.

Today with our fully-engaged workforce, we continually seek to better serve our customers through continuous product and systems improvements, developing a lifelong learning culture and a mindset of why not and challenging the status quo.

Our Company

Started in the 1980s as a trading company selling air freshener products and stationeries, we have tremendously expanded into a manufacturing and distribution company of home care products.

Today with our fully-engaged workforce, we continually seek to better serve our customers through continuous product and systems improvements, developing a lifelong learning culture and a mindset of why not and challenging the status quo.