Strategic Property Development & Marketing Director

Crystal Investment Limited; Hong Kong; On-site; HKD 1,200,000 - 2,100,000; Full time

Benefits offered by this job

Medical insurance

Performance-based bonus

Professional development

Job summary

Crystal Investment Limited in Hong Kong seeks a Development Director to lead property development and marketing strategy with strong business acumen. Translate market insights into high-commercial values across our portfolio and guide decisions with a clear strategic vision.

You will drive project lifecycles from concept to public sale or leasing, manage cross-functional teams, and ensure alignment with market demand and ROI targets.

Qualifications

• Bachelor’s degree in Business, Real Estate, or a related field.
• 10–15 years’ experience in property development or real estate with a track record of residential project delivery.
• Proven success in managing lifecycles, launches, and aggressive sales/leasing absorption.

Responsibilities

• Formulate high-yield commercial objectives and strategies for strata-sale, REIT optimization, and leasing models.
• Blend asset realities with consumer psychology to craft lifestyle-oriented marketing requirements.
• Communicate strategic objectives to internal teams and partners to align design with market demand and portfolio goals.
• Analyze market trends and demographics to pivot strategies toward customer needs and profiles.
• Build omni-channel marketing initiatives to deliver high-quality leads for sales and leasing teams.
• Lead product launch strategies from concept to public sales or leasing and measure deliverables against objectives.

Skills

Marketing strategy

Property development

Sales & leasing

Team leadership

Market analysis

Communication

Education

Bachelor’s degree in Business/Real Estate or related field

Tools

Microsoft Office

Job description

Crystal Investment Limited in Hong Kong seeks a Development Director to lead property development and marketing strategy with strong business acumen. Translate market insights into high-commercial values across our portfolio and guide decisions with a clear strategic vision.

You will drive project lifecycles from concept to public sale or leasing, manage cross-functional teams, and ensure alignment with market demand and ROI targets.