Social Media Manager

Fuku; Hong Kong; On-site; HKD 240,000 - 360,000; Full time

Job summary

Fuku in Hong Kong is seeking a seasoned Social Media Manager to develop and execute campaigns that grow the brand's online presence.

You will craft engaging content for Instagram, LinkedIn, Twitter and TikTok, manage brand accounts with a consistent voice, analyze performance data, and collaborate with internal teams to align with broader marketing goals, driving B2B engagement.

Qualifications

• Minimum of 3 years of experience in social media marketing.
• Excellent copywriting skills and messaging.
• Proficiency with content creation tools and platforms.
• Strong understanding of current social media trends and algorithms.
• B2B marketing experience is a plus.

Responsibilities

• Develop and implement social media strategies across platforms.
• Create engaging content for Instagram, LinkedIn, Twitter, and TikTok.
• Manage brand accounts with consistent voice and messaging across channels.
• Analyze performance metrics to assess campaign effectiveness and optimize future strategies.
• Grow and nurture an active online community, fostering engagement and brand loyalty.
• Collaborate with internal teams to align social media initiatives with broader marketing goals.

Skills

Social media marketing

Copywriting

Content creation tools

Platform algorithms

B2B marketing

Tools

Hootsuite

Canva

Sprout Social

Job description

• Develop and implement effective social media strategies to enhance the brand's online presence.
• Create engaging and original content tailored for multiple platforms, including Instagram, LinkedIn, Twitter, and TikTok.
• Manage and maintain the brand’s social media accounts, ensuring consistent voice and messaging across all channels.
• Analyze performance metrics to assess the effectiveness of campaigns and optimize future strategies.
• Grow and nurture an active online community, fostering engagement and brand loyalty.
• Collaborate with internal teams to align social media initiatives with broader marketing goals.

Requirements:

• Minimum of 3 years of experience in social media marketing.
• Excellent copywriting skills with the ability to craft compelling messages.
• Proficiency in content creation tools and platforms.
• Deep understanding of current social media trends and platform algorithms.
• Experience with B2B marketing is considered a plus.

Join our team to help build a strong and dynamic digital brand presence.