Social Media Creative Intern

Carousell Group; Hong Kong; On-site; HKD 89,000 - 134,000; Full time

Job summary

Carousell Group seeks a motivated Marketing Content Intern to support content planning and social campaigns across our HK markets. You will work with the Marketing team to plan calendars, craft copy, edit visuals, and assist with livestreams and events.

The role requires Cantonese native, fluent English and Mandarin, hands-on experience with multiple social platforms, and comfort on camera. This internship offers hands-on exposure to major campaigns and brand collaborations.

Qualifications

• Pursuing a degree in Marketing, Communications, or a related field.
• Native in Cantonese; proficient in English and Mandarin.
• Experienced with at least two social media platforms (Instagram, Xiaohongshu, TikTok, Facebook).
• Skilled in photo and video editing tools (CapCut or similar).
• Familiarity with generative AI tools for content creation.
• Comfortable and confident in front of the camera for content creation.
• Excellent written and verbal communication skills.
• Relevant internship or freelance experience in marketing, content creation, or social media is a plus.
• Able to commit to full-time work for at least 6 months is a plus.

Responsibilities

• Work with the Marketing team to plan and execute content calendars.
• Spot social trends and develop content ideas with viral potential.
• Curate engaging content across social media channels and websites.
• Support event planning and management, including coordinating with participants.
• Develop clear creative briefs for campaign visuals with the creative team.
• Support livestream sessions, including pre-live preparations and on-site tasks.
• Provide customer service via DMs, emails, and comments.
• Collaborate with markets in Singapore and Malaysia on content and campaigns.
• Identify opportunities for partnerships, sponsorships, and brand collaborations.
• Translate and adapt content for online and offline collaterals.
• Leverage AI tools to ideate concepts, draft copy, and enhance workflows.
• Assist in major offline sale events with inventory sorting and processing.

Skills

Cantonese language

English fluency

Mandarin proficiency

Social media proficiency

Content creation

Video editing

Photo editing

Camera presence

Education

Marketing/Communications degree

Tools

CapCut

Job description

Carousell is the leading classifieds group in Greater Southeast Asia on a mission to inspire the world to start buying and selling, and to make secondhand the first choice. Founded in August 2012 in Singapore, the group has a leading presence in eight markets under the brands Carousell, Mudah, Cho Tot, Ox Street, Refash and Laku6 serving tens of millions of monthly active users. We have three technology development centers in Singapore, Taiwan, and India, as well as offices in Hong Kong, Malaysia, Philippines, Indonesia, and Vietnam. Carousell is backed by leading investors, including Telenor Group, Rakuten Ventures, Naver, STIC Investments and Sequoia Capital India.

About REFASH

Founded in Singapore in 2016, REFASH has transformed what it means to buy and sell secondhand fashion. With a mission to 'inspire a new generation of consumers to think secondhand first', REFASH has processed over 9 million pieces of clothing that would have otherwise ended up in landfills. REFASH has expanded to encompass over 25 stores in Singapore, Malaysia, and Hong Kong, offering a seamless thrifting experience for everyone. Visit refash.sg for more information.

Job Description

Key Responsibilities

Work with the Marketing team to plan and execute content calendars

Spot social trends and develop content ideas with viral potential

Curate engaging content that aligns with the brand’s voice across social media channels (Instagram, Xiaohongshu, Facebook, etc.) and website

Support event planning and management, including coordinating with public participants and confirming event details

Develop clear creative briefs for campaign visuals, working closely with the creative team to ensure timely delivery and alignment with campaign objectives and brand guidelines

Support livestream sessions, including pre-live preparations, product coordination, and on-site assistance to ensure smooth execution

Provide customer service by responding to DMs, emails, and social media comments

Collaborate with other markets in Singapore and Malaysia to create content, including co-created reels and campaigns

Identify opportunities for partnerships, sponsorships, and brand collaborations

Translate and adapt content copies for online and offline collaterals

Leverage AI tools to ideate content concepts, draft copy, and enhance creative workflows

Assist in major offline sale events, including inventory sorting and processing

Qualifications

Currently pursuing a degree in Marketing, Communications, Business, or a related field (preferred but not mandatory)

Native in Cantonese is a must, Proficient in English and Mandarin

Experienced with at least two social media platforms (Instagram, Xiaohongshu, TikTok, Facebook)

Skilled in photo and video editing tools (e.g., CapCut or similar)

Familiarity with generative AI tools for content creation (e.g., AI-assisted copywriting, image/video enhancement)

Comfortable and confident being in front of the camera for content creation

Excellent written and verbal communication skills

Relevant internship or freelance experience in marketing, content creation, or social media is a plus

Able to commit to full-time work for at least 6 months is a plus