REFASH - Social Media Creative Intern

Carousell; Hong Kong; Vor Ort; HKD 100.000 - 167.000; Vollzeit

Zusammenfassung

Carousell Group in Hong Kong is seeking a marketing content intern to help plan and execute creative content across social channels for REFASH and Carousell brands. You will work with the Marketing team to develop engaging posts and campaigns while learning brand guidelines and the art of storytelling.

You should be pursuing a degree in Marketing or Communications; native Cantonese with proficient English and Mandarin is essential.

Qualifikationen

• Pursuing degree in Marketing, Communications, Business or related field.
• Native Cantonese; proficient in English and Mandarin.
• Experience with at least two social media platforms (Instagram, Xiaohongshu, TikTok, Facebook).
• Photo/video editing skills (CapCut or similar).

Aufgaben

• Plan and execute content calendars with the Marketing team.
• Spot social trends and develop content ideas with viral potential.
• Curate engaging content across social channels and website.
• Support event planning and management, coordinating with participants.
• Develop clear creative briefs and ensure timely delivery with the creative team.
• Support livestream sessions, including pre-live prep and on-site support.
• Provide customer service by responding to DMs, emails, and comments.
• Collaborate with other markets in Singapore and Malaysia on content campaigns.
• Identify opportunities for partnerships, sponsorships, and brand collaborations.
• Translate and adapt content for online and offline collaterals.
• Leverage AI tools to ideate concepts, draft copy, and enhance workflows.
• Assist in major offline sale events with inventory sorting and processing.

Kenntnisse

Content calendars

Campaign planning

Social media

Video editing

Cantonese

English

Mandarin

Ausbildung

Marketing/Communications degree

Tools

CapCut

Jobbeschreibung

Carousell is the leading classifieds group in Greater Southeast Asia on a mission to inspire the world to start buying and selling, and to make secondhand the first choice. Founded in August 2012 in Singapore, the group has a leading presence in eight markets under the brands Carousell, Mudah, Cho Tot, Ox Street, Refash and Laku6 serving tens of millions of monthly active users. We have three technology development centers in Singapore, Taiwan, and India, as well as offices in Hong Kong, Malaysia, Philippines, Indonesia, and Vietnam. Carousell is backed by leading investors, including Telenor Group, Rakuten Ventures, Naver, STIC Investments and Sequoia Capital India.

About REFASH

Founded in Singapore in 2016, REFASH has transformed what it means to buy and sell secondhand fashion. With a mission to 'inspire a new generation of consumers to think secondhand first', REFASH has processed over 9 million pieces of clothing that would have otherwise ended up in landfills. REFASH has expanded to encompass over 25 stores in Singapore, Malaysia, and Hong Kong, offering a seamless thrifting experience for everyone. Visit refash.sg for more information.

Job Description

Key Responsibilities

Work with the Marketing team to plan and execute content calendars

Spot social trends and develop content ideas with viral potential

Curate engaging content that aligns with the brand’s voice across social media channels (Instagram, Xiaohongshu, Facebook, etc.) and website

Support event planning and management, including coordinating with public participants and confirming event details

Develop clear creative briefs for campaign visuals, working closely with the creative team to ensure timely delivery and alignment with campaign objectives and brand guidelines

Support livestream sessions, including pre-live preparations, product coordination, and on-site assistance to ensure smooth execution

Provide customer service by responding to DMs, emails, and social media comments

Collaborate with other markets in Singapore and Malaysia to create content, including co-created reels and campaigns

Identify opportunities for partnerships, sponsorships, and brand collaborations

Translate and adapt content copies for online and offline collaterals

Leverage AI tools to ideate content concepts, draft copy, and enhance creative workflows

Assist in major offline sale events, including inventory sorting and processing

Qualifications

Currently pursuing a degree in Marketing, Communications, Business, or a related field (preferred but not mandatory)

Native in Cantonese is a must, Proficient in English and Mandarin

Experienced with at least two social media platforms (Instagram, Xiaohongshu, TikTok, Facebook)

Skilled in photo and video editing tools (e.g., CapCut or similar)

Familiarity with generative AI tools for content creation (e.g., AI-assisted copywriting, image/video enhancement)

Comfortable and confident being in front of the camera for content creation

Excellent written and verbal communication skills

Relevant internship or freelance experience in marketing, content creation, or social media is a plus

Able to commit to full-time work for at least 6 months is a plus