Senior Specialist, Strategic Marketing and Industry Analysis

TTM Technologies Trading (Asia) Company Limited; Sha Tin; Presencial; HKD 480.000 - 700.000; Jornada completa

Descripción de la vacante

TTM Technologies Trading (Asia) Company Limited seeks a Senior Specialist for Strategic Marketing and Industry Analysis to shape regional market strategies in Hong Kong and nearby markets. You will conduct market sizing, forecasting, competitor benchmarking, customer identification, and opportunity assessments.

Collaborate with Engineering, Technology, Sales and Operations to translate tech trends into actionable insights, support sales efforts, and drive AI-enabled analytics and process

Formación

• Bachelor’s or master’s degree in Marketing, Business Administration, Data Analytics, Engineering, or related discipline.
• 5-8 years of experience in B2B Marketing, Business Analysis, Technical/Product Marketing, Market Intelligence, or Technology Research.
• Experience in electronics manufacturing, semiconductor, PCB, or related industries preferred.
• Familiarity with AI-enabled analytics tools and data-driven research methodologies.
• Strong analytical skills, business acumen, and curiosity.
• Excellent cross-functional communication and collaboration skills.
• Proficiency in MS PowerPoint to develop high-quality presentations.
• Experience with AI-powered analytical tools.
• Process improvement mindset and ability to align market opportunities with product roadmaps.

Responsabilidades

• Conduct market sizing, forecasting, competitor benchmarking, customer identification, and opportunity assessments regionally.
• Support market expansion evaluations and identify growth opportunities.
• Provide insights to support sales activities and strategic planning from a regional perspective.
• Monitor developments across PCB value chain and AI ecosystem; identify opportunities and assess implications.
• Translate technical trends into actionable marketing and business insights; collaborate with Engineering, Technology, Sales, and Operations.
• Develop AI-enabled analytics and contribute to process excellence initiatives across marketing and planning processes.

Conocimientos

Market analysis

Strategic marketing

Business analysis

Cross-functional collaboration

PowerPoint proficiency

AI analytics tools

Learning agility

Educación

Bachelor’s or Master’s degree in Marketing or related

Herramientas

MS PowerPoint

Descripción del empleo

Senior Specialist, Strategic Marketing and Industry Analysis

Conduct market sizing, forecasting, competitor benchmarking, customer identification, and opportunity assessments across existing and emerging markets (e.g., Europe and MEAI). Support market expansion evaluations, identify growth opportunities, and provide insights to support sales activities and strategic planning from a regional perspective.

Industry / Value Chain Analysis & Strategic Planning:

Monitor developments across the PCB value chain and the AI ecosystem, including electronics, semiconductors, raw material suppliers, PCB manufacturers, ODM/EMS providers, AI infrastructure, and the Edge AI and Physical AI sectors, to identify emerging opportunities and assess strategic implications. Generate industry insights and recommendations to support business strategy formulation and strategic planning.

Technologies:

Track and analyze emerging technologies and industry developments, translating technical trends into actionable marketing and business insights. Collaborate closely with Engineering, Technology, Sales, and Operations teams to align market opportunities with technology roadmaps and product development strategies.

AI-Enabled Marketing Analytics & Process Excellence:

Explore and leverage AI-enabled tools to enhance market analytics, intelligence automation, knowledge management, and insight generation capabilities, improving overall efficiency and effectiveness. Contribute to process excellence initiatives by strengthening business analysis methodologies, strategic marketing frameworks, assessment models, and cross-functional planning processes.

Job Requirements:

Bachelor’s or master’s degree in Marketing, Business Administration, Data Analytics, Engineering, or a related discipline.

5-8 years of experience in B2B Marketing, Business Analysis, Technical/Product Marketing, Market Intelligence, or Technology Research.

Experience in advanced electronics manufacturing, semiconductor, advanced packaging, PCB, or related industries is preferred. Combined industry and consulting experience is a plus.

Familiarity with AI-enabled analytics tools and data-driven research methodologies is highly desirable.

Solid industry knowledge and technology know-how, with strong curiosity and learning agility

Strong analytical skills and business acumen

Excellent cross-functional communication and collaboration skills

Proficiency in MS PowerPoint, with the ability to develop high-quality presentations

Experience with AI-powered analytical tools

Continuous improvement mindset with a passion for process optimization