Senior Planner

dentsu; Hong Kong; Vor Ort; HKD 180.000 - 260.000; Vollzeit

Benefits dieser Stelle

5 days' work

Attractive compensation package

Zusammenfassung

dentsu in Hong Kong is seeking an Associate to join the Iprospect team to develop strategic media plans and oversee campaign execution from briefing to post-buy.

You will monitor KPIs, conduct competitive analyses, and collaborate with media partners to negotiate favorable pricing. Fluency in English and Cantonese is required, Mandarin is helpful. This role offers 5 days per week and an attractive compensation package.

Qualifikationen

• Associate degree or above in Marketing or Media; 2–3 years experience.
• Fluent in English and Cantonese with strong communication skills.
• Mandarin proficiency is an advantage.
• Good PC skills and proficiency in Microsoft Office.
• Ability to build internal and external relationships; multi-task under pressure.

Aufgaben

• Develop strategic and integrated media planning and recommendations.
• Implement media plans, trafficking, and monitor from briefing to post buy.
• Assess campaign performance based on KPIs and efficiencies.
• Conduct competitive analysis and regular performance reports.
• Negotiate with media partners to obtain best pricing.
• Support day-to-day account management and client contact.
• Use planning tools to derive learnings and insights.

Kenntnisse

Media planning

Data insights

English

Cantonese

Communication

Ausbildung

Associate degree or above in Marketing or Media

Tools

MS Office

Jobbeschreibung

Job Description: Responsibilities Work closely with supervisor to develop strategic and integrated media planning & recommendations, implement media plans and monitor the whole process from briefing to post buy. Support on campaign execution, inclusive of trafficking, monitoring campaign status and evaluating campaign performance based on agreed KPIs and media efficiencies. Conduct competitive analysis and regular reports and deduce actions from learnings and insights to achieve campaign KPI. Work closely with the external media partners and media vendors to ensure the best price is offered to the client through effective negotiation. Learn to become client’s first point of contact and handle the day-to-day management of the accounts. Utilizing various propriety planning tools to generate learning and insight from data. Learn and adapt to the evolving media landscape in Hong Kong on an ongoing basis.

Requirements Associate degree or above in any discipline, major in Marketing or Media would be an advantage, with 2-3 years of relevant experience. Fluent in English and Cantonese, with strong written and spoken communication skills; Mandarin proficiency would be an advantage. Good PC skill, and proficiency in the full suite of Microsoft Office tools. Ability to build relationship internally and externally. Ability to cope with pressure and manage multi-task well in a fast-paced environment as an active team player. Passionate in media innovation and data insights. Self-learner, strong attention to detail and being numerate. We offer 5 days' work and attractive compensation package to suitable candidates.

Location: Hong Kong Brand: Iprospect Time Type: Full time Contract Type: Permanent

About dentsu For over 120 years, innovation has been a core tenet of our offering – exploring new ways to reach, engage and nurture relationships with audiences. Together we drive a multiplier effect for clients at a global scale, through the development of Integrated Growth Solutions that are underpinned by our promise to clients: innovating to impact. Be a force for good. Sustainability is a vital part of our business and an important area of focus for our clients. We’re leading the way – helping to build a more sustainable planet. Dream loud. In this moment of transformation, we need our people to be fearless, embracing change and ambiguity, driven by the love for their work and excitement for the future. Team without limits. We create opportunities for connection and collaboration between our colleagues and clients, building a sense of belonging and having some fun along the way.

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