(Associate) Planning Manager

iProspect Hong Kong Limited; Hong Kong; Presencial; HKD 420 000 - 600 000; Tempo integral

Resumo da oferta

iProspect Hong Kong Limited is seeking an experienced media planning leader to drive strategic planning across multiple accounts, translating business objectives into innovative, results-driven media strategies across digital, social and traditional channels.

You will mentor a team of planners, partner with media vendors and internal teams to ensure best-in-class campaign execution, and act as a trusted advisor to clients, delivering strategic recommendations and identifying growth opportunities.

Qualificações

• Minimum 4 years’ experience in media planning within an agency environment.
• Proven experience leading integrated campaigns, with a strong digital-first mindset.
• Strong analytical capabilities with expertise in consumer insights, media strategy, and performance optimization.
• Excellent client management and stakeholder communication skills.
• Demonstrated ability to lead and develop high-performing teams.
• Fluent in English and Cantonese; Mandarin is a plus.

Responsabilidades

• Lead strategic planning across multiple accounts, translating business objectives into innovative, results-driven media strategies.
• Drive integrated campaigns across digital, social, and traditional channels, maximizing platform effectiveness.
• Act as a trusted advisor to clients, delivering strategic recommendations and identifying growth opportunities.
• Leverage consumer, market, and competitive insights to shape future-ready media strategies.
• Monitor and evaluate campaign performance, ensuring continuous optimization and effectiveness.
• Mentor and develop a team of planners, fostering a culture of excellence, collaboration, and innovation.
• Build strong partnerships with media vendors and internal teams to ensure best-in-class campaign execution.
• Contribute to the overall vision, innovation, and growth of the media practice.

Conhecimentos

Media planning

Integrated campaigns

Digital-first mindset

Client management

Stakeholder communication

Team leadership

Bilingual English Cantonese

Campaign optimization

Descrição da oferta de emprego

Lead strategic planning across multiple accounts, translating business objectives into innovative, results-driven media strategies

Drive integrated campaigns across digital, social, and traditional channels, maximizing platform effectiveness

Act as a trusted advisor to clients, delivering strategic recommendations and identifying growth opportunities

Leverage consumer, market, and competitive insights to shape future-ready media strategies

Monitor and evaluate campaign performance, ensuring continuous optimization and effectiveness

Mentor and develop a team of planners, fostering a culture of excellence, collaboration, and innovation

Build strong partnerships with media vendors and internal teams to ensure best-in-class campaign execution

Contribute to the overall vision, innovation, and growth of the media practice

Requirements

Minimum 4 years’ experience in media planning within an agency environment

Proven experience leading integrated campaigns, with a strong digital-first mindset

Strong analytical capabilities with expertise in consumer insights, media strategy, and performance optimization

Excellent client management and stakeholder communication skills

Demonstrated ability to lead and develop high-performing teams

Fluent in English and Cantonese; Mandarin is a plus

Proactive, entrepreneurial mindset with a positive and solutions-oriented attitude

Please note that only short-listed applicants will be notified. All information provided will be treated in strictly confidential and used solely for recruitment purposes.

Advertising, Marketing & Communications Services 101-1,000 employees

We are a global agency network with 46,000 people across 143 markets. We partner with brands to achieve meaningful progress as a force for growth and good, create world-class integrated

solutions to unlock new opportunities, and unfold new business possibilities. Our world-class agency brands build every stage of a modern customer journey:

Creative

We transform brands and businesses through Modern Creativity - creates culture, changes society, and invents the future.

Media

We design, create, and optimize media experiences that effectively connect people with brands.

CXM

We develop data-driven strategies to weave bespoke and relevant customer experiences tailored to businesses.

And together, we are dentsu.

We are a global agency network with 46,000 people across 143 markets. We partner with brands to achieve meaningful progress as a force for growth and good, create world-class integrated

solutions to unlock new opportunities, and unfold new business possibilities. Our world-class agency brands build every stage of a modern customer journey:

Creative

We transform brands and businesses through Modern Creativity - creates culture, changes society, and invents the future.

Media

We design, create, and optimize media experiences that effectively connect people with brands.

CXM

We develop data-driven strategies to weave bespoke and relevant customer experiences tailored to businesses.